Responsibilities

• Leads the development of integrated creative concepts and assets that translate strategic briefs, campaign objectives, and audience insights into compelling visual solutions.
• Directs and develops creative assets for social, digital, print, out-of-home, video, and other marketing channels, ensuring consistency with AAA, Inc. brand standards and storytelling approach.
• Partners with brand account managers, marketing specialists, designers, photographers, videographers, and other production partners to align creative execution with business and Member engagement goals.
• Manages creative project scope, priorities, timelines, budgets, and quality standards to ensure work is delivered on schedule and within agreed parameters.
• Presents creative concepts, design recommendations, and campaign materials to stakeholders with clear rationale and emphasis on audience connection and brand impact.
• Applies current design, content, and platform trends to improve creative effectiveness while maintaining brand integrity.
• Provides creative direction, feedback, coaching, and mentorship to graphic designers and other creative contributors to support quality work, professional growth, and consistent performance.
• Supervises assigned work output and performance, delegates work based on team strengths, and fosters a collaborative, accountable, and supportive creative culture.

Requirements

• Bachelor’s degree in Graphic Design, Visual Communications, Advertising, Marketing, Fine Arts, or a related field.
• Five (5) or more years of progressive experience in creative, design, brand, advertising, or marketing communications work.
• Experience leading creative projects, providing creative direction, and supervising, mentoring, or guiding designers or other creative contributors.