Manager, Commerce & Retail Media

New York City, NY (Hybrid)

$54K/yr – $85K/yrManager2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own optimization and reporting for ecommerce retail campaigns across multiple platforms, with responsibility for budgets, bids, insights, and steady improvement.

  • Campaign Execution: Manage budgets, bids, reporting, keywords, and targeting to meet client goals.
  • Retail Media Strategy: Plan and optimize Amazon Ads, DSP and other retail channels with pacing and bid strategies.
  • Insights and Collaboration: Translate performance data into actionable recommendations and drive cross-team client calls.

Job Description

Responsibilities

  • Manage ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, bid management, reporting, keyword and targeting strategies, and campaign revisions based on performance history and our client's goals.
  • Plan and execute retail media campaigns, including account setup, campaign builds, daily optimization, bid strategy development and managed and budget pacing.
  • Interpret performance reports to provide actionable insights and analysis
  • Ensure campaigns are run to agreed upon best practice guidelines
  • Lead weekly client calls and meetings, with a focus on providing tactical performance updates and strategic recommendations to meet campaign objectives.
  • Collaborate across our client team and channels.

Requirements

  • 2-3 years digital performance marketing experience in ecommerce / retail search with a specific focus on Amazon Ads, Amazon DSP, other retail media platforms, paid search, PPC, paid social, programmatic, or 1+ years managing large-scale, complex ecommerce campaigns.
  • Experience managing budgets, meeting KPIs and informing KPI goals
  • SaaS platform (i.e. Pacvue, Skai, etc.) and bid management platform experience preferred.
  • Strong excel skills and analytical mindset, with the ability to identify trends and insights through data analysis
  • Enthusiasm for performance marketing, new platforms and the exciting world of eCommerce and emerging platforms.
  • Strong personal organizational, communication and prioritization skills with a strong attention to detail.

Benefits

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.
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We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Founded in 2001
Tokyo, JP
18K employees (4,521 in marketing)
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