Responsibilities

• Develop category strategies and selling stories that translate shopper behavior, market trends, and retailer priorities into actionable growth opportunities.
• Analyze syndicated data (Nielsen, IRI/Circana), panel data, and retailer POS to identify category trends, whitespace, and assortment opportunities.
• Build category reviews, line-review decks, and Joint Business Planning (JBP) materials that support Sales in retailer negotiations.
• Translate shopper and retailer data into clear recommendations on assortment, pricing, placement, and merchandising.
• Own product content syndication through Syndigo, including packaging, images, claims, copy, and retailer.com updates.
• Coordinate consumer and shopper research related to portfolio, packaging, and new-item initiatives, and translate findings into selling narratives.
• Track category and item-level performance (share, distribution, velocity) and report results to Sales and Marketing leadership.
• Partner with Sales, Marketing, and retail buyers to build category growth platforms and identify new-item opportunities.
• Support new-item launches with category rationale, sizing, and retailer-ready selling stories.
• Partner cross-functionally to drive business results and execute against company priorities.

Requirements

• 3+ years of experience in category management, shopper insights, consumer insights, or a related analytical function, ideally in CPG or food.
• Hands-on experience with syndicated data platforms such as Nielsen, IRI/Circana, or comparable tools.
• Advanced Excel or Google Sheets skills, with experience building dashboards, trackers, and insight decks.
• Strong storytelling and presentation skills, with the ability to turn data into a clear narrative for buyers and internal leaders.
• Experience supporting retailer line reviews, JBPs, or top-to-top meetings.
• Excellent written communication, organization, and attention to detail.
• Ability to work cross-functionally with Sales, Marketing, Supply Chain, and Finance.
• CPG, food, or high-growth consumer-brand experience.
• Experience with Syndigo or other product information and retailer content syndication platforms.
• Experience with major retail accounts (grocery, mass, club, or natural/specialty channels).

Benefits

• 401(k)
• Dental insurance
• Health insurance
• On-site gym
• Paid time off
• Prescription drug insurance
• Vision insurance