Responsibilities

• Develop and execute short and long-range portfolio strategies, goals, and objectives for assigned brands and product lines
• Lead development and execution of annual brand plans to achieve sales, market share, and profitability objectives
• Manage Alcon's Contact Lens Care branded portfolios and corporate brand portfolios, driving portfolio strategy, growth initiatives, commercialization, and business performance
• Conduct competitive analysis, consumer research, and market assessments to identify growth opportunities and inform business decisions
• Develop and execute strategic marketing initiatives and collaborate with cross-functional partners throughout the product lifecycle
• Drive integrated consumer marketing campaigns across digital, retail, shopper, and e-commerce channels, where applicable
• Maintain and strengthen brand positioning and equity across product, packaging, and marketing initiatives
• Analyze business performance, market trends, and consumer insights to develop actionable recommendations and growth strategies
• Manage external agencies and lead planning and execution of product launches and key marketing initiatives
• Manage marketing budgets and evaluate investment effectiveness to optimize business performance and return on investment

Requirements

• Bachelor’s Degree or Equivalent years of directly related experience (or high school +13 yrs; Assoc.+9 yrs; M.S.+2 yrs; PhD+0 yrs)
• The ability to fluently read, write, understand and communicate in English
• 5 Years of Relevant Experience

Benefits

• Alcon provides robust benefits package including health, life, retirement, PTO, and much more!