Responsibilities

• Translate brand strategy and global guidelines into plans for assigned US marketing initiatives.
• Lead campaigns, partnerships, and growth-channel programs from brief through execution and evaluation, in line with objectives, timelines, and budgets.
• Coordinate integrated marketing across digital, social, retail, e-commerce, CRM, and in-store channels.
• Partner with brand engagement teams and internal creative, experiential, and promotional partners to deliver community programs, events, sponsorships, and related assets.
• Manage assigned research projects with the Consumer & Market Insights team, including brand health studies, consumer panels, and focus groups; synthesize findings and share recommendations with the Director.
• Monitor brand and campaign performance, partnership results, consumer insights, and market trends. Prepare presentations and updates with clear takeaways and recommendations.
• Lead monthly NIQ data pulls and analysis, monitoring market share, competitor activity, and US skincare category trends; flag relevant developments to the Director.
• Manage day-to-day execution of Kiehl’s US premium amenity programs within the agreed strategy, including partner coordination and performance tracking.
• Coordinate with hotels, fitness clubs, distribution partners, and internal teams—including demand planning, supply and operations, and customer service—to support program delivery.
• Maintain project plans, budgets, approvals, and performance reporting; identify risks early and propose practical solutions.

Requirements

• Bachelor’s degree in marketing, business, or a related field.
• At least 5 years of progressive marketing or brand management experience, preferably in consumer goods, beauty, or a related industry.
• Experience executing brand plans, campaigns, consumer research, and integrated marketing communications.
• Understanding of consumer marketing across digital, retail, and e-commerce channels.
• Strong project management skills, including the ability to manage multiple priorities, budgets, timelines, and stakeholders.
• Ability to analyze consumer, market, and campaign data and translate findings into actionable recommendations.
• Strong written and verbal communication skills, including experience preparing presentations and briefs.
• Ability to build effective relationships across functions, agencies, global teams, and external partners.
• Experience guiding, coaching, or developing team members.
• Sound judgment, initiative, adaptability, and accountability.

Preferred

• Experience in prestige beauty or luxury.
• Experience with partnerships, sponsorships, or experiential marketing.
• Experience with hospitality, fitness, or amenity programs.
• Familiarity with syndicated market data or consumer research.
• This is a polished draft based on the details provided. Please confirm the final title, team terminology, and any required L’Oréal posting language with the appropriate recruiting or HR team.

Benefits

• Competitive Compensation: $98,400 - $140,200 base salary (actual compensation depends on experience, skill level, and geographic location).
• Comprehensive Benefits: Gold-standard Medical, Dental, and Vision coverage, a robust 401K matching program, and a corporate Pension Plan.
• Flexible Hybrid Work Policy: 3 days in office (10 Hudson Yards, NYC) and 2 days work from home.
• Generous Paid Time Off: Competitive vacation allowances, paid holidays, Volunteer Time Off, a Vacation Buy Program, and Summer Fridays.
• Exclusive Corporate Perks: Monthly mobile allowance and VIP access to L’Oréal’s internal employee shop featuring deeply discounted products across all portfolio brands.
• Continuous Learning & Development: Unlimited access to specialized digital e-learnings, structured mentorship programs, and executive lunch & learns.
• Wellness & Community: Direct access to internal Employee Resource Groups (Think Tanks and Innovation Squads), mental health programs, and corporate wellness benefits.