Responsibilities

• Strategy & Client Leadership - Take a lead role on priority and complex accounts, helping shape the analytics and media strategy narrative for client engagements. - Partner with Sales and Customer Success to identify new business opportunities, support pitches, and expand scope within existing accounts. - Consult with clients on the development and alignment of marketing programs across online channels, translating business challenges into analytical solutions. - Lead client-facing communication around campaign strategy, performance insights, and optimization recommendations with a compelling storytelling approach. - Partner with Customer Success leads to execute the QBR process end-to-end including setting timelines, maintaining quality standards, and ensuring analysts are prepared to present insights that drive meaningful client conversations. - Communicate campaign optimization results to clients to prove value against original business goals. Measurement, Testing & Analytics - Design and own measurement frameworks that define how success is tracked, reported, and communicated across client portfolios. - Lead the design and execution of complex testing programs including brand lift studies, incrementality testing, and A/B experimentation. - Establish testing methodologies, reporting requirements, and optimization modeling requirements to ensure full campaign impact and efficiency. - Work with clients to understand key business challenges and design analytic and testing plans to derive actionable intelligence. - Review performance of models across revenue, performance, and pacing — identifying opportunities and flagging risks proactively. - Work with internal teams and stakeholders to determine that measurement tools and products are appropriate for addressing client business challenges. - Develop innovative measurement tools and solutions that advance the team’s analytical capabilities. - Provide feedback to Product and Engineering teams on automation and model features to advance reliability, reach, and effectiveness of programmatic campaigns. Team Management & Development - Manage a small team of analysts, supporting their day-to-day workload, quality of output, and professional growth    - Mentor and train team members on analytical best practices, platform tools, client communication, and media strategy. - Review and provide feedback on analyst deliverables before they reach clients or senior stakeholders. - Foster a collaborative, high-performance team environment that encourages knowledge sharing and continuous learning. - Delegate effectively to free up bandwidth for strategic priorities while ensuring everything under your purview runs smoothly.

Requirements

• - 5+ years of experience in a digital media, programmatic analytics, or related role.
• - Experience mentoring or informally leading peers; prior direct management experience a plus but not required.
• - Deep experience in digital media strategy and programmatic analytics.
• - Proven track record designing and executing measurement frameworks and complex testing programs (brand lift, incrementality, A/B).
• - Experience pulling and synthesizing audience insights reports.
• - Client-facing experience with a demonstrated ability to lead strategic conversations.
• - Extensive experience with SQL and Excel / pivot tables.
• - Excellent presentation, visualization, and storytelling skills with PowerPoint.
• - Experience with VBA/Excel Macros, Tableau, Python, SAS, or other data manipulation tools a plus.
• - Technical acumen to design campaigns that optimize the use of our technology platform.

Preferred

• - Bonus - Master's degree or equivalent in Business, Finance, Economics, Statistics, Marketing, or equivalent experience.

Benefits

• - Unlimited PTO
• - Excellent medical, dental, and vision coverage
• - Employee Equity and Stock Purchase Plan
• - Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!