Responsibilities

• Design, build, and maintain ML-driven systems and automations that improve marketing performance, budgeting, attribution, or creative optimization.
• Utilize AI tools and AI APIs to rapidly prototype and deploy solutions that enhance internal workflows and consumer-facing products.
• Integrate with marketing platform APIs (Meta, Google Ads, TikTok, etc.) to collect data, automate decisions, and optimize campaigns.
• Build automated models and decisioning pipelines for areas such as bidding, targeting, media mix modeling, or multi-touch attribution.
• Use statistical rigor to evaluate experiments, model performance, and marketing outcomes.
• Collaborate with engineering, product, and marketing teams to translate business needs into ML-powered solutions.
• Analyze core financial and growth metrics including ROAS, CAC, LTV, and spend efficiency and incorporate them into optimization logic.

Requirements

• 2+ years of experience in machine learning / AI development - either developing proprietary models or effectively deploying and customizing open source models.
• Strong experience with integrating AI tools, and the ability to build production-grade applications using them.
• Demonstrated “tinkerer/hacker” mindset.
• Comfort with experimentation, rapid prototyping, and learning new tools quickly.
• Coding fundamentals.

Preferred

• Master’s degree (or equivalent experience) in Artificial Intelligence, Data Science, Statistics, or related field.
• Experience in data science / business intelligence.
• Proven track record designing and deploying automated decision systems, ideally in digital advertising or campaign optimization.
• Strong understanding of marketing and financial metrics: ROAS, CAC, LTV, attribution, incrementally, and statistical significance.
• Hands-on experience working with marketing APIs (Meta, Google Ads, TikTok, Snapchat, etc).
• Software engineering experience.

Benefits

• Our company offers great benefits: full healthcare package (medical, dental, vision, life), 401k with a company match, catered lunch, coffee, tea and snacks, paid parking, competitive pay, and much more!
• Anyone who joins our team will have great potential for career and personal growth.