Responsibilities

• Develop creative concepts and produce longform YouTube content for U.S.-based parent and teacher audiences
• Create story-driven video content that balances entertainment, education, and brand storytelling
• Own end-to-end production and creative execution of a recurring YouTube content series
• Research YouTube trends, creator formats, audience behaviors, and cultural moments relevant to Epic’s audience
• Write or support scripting, storyboarding, interview structures, and content outlines
• Manage or coordinate production workflows including pre-production, filming, editing, and post-production
• Collaborate with internal stakeholders, freelancers, creators, editors, and external production partners
• Ensure content reflects strong awareness of U.S. culture, parenting dynamics, humor, school environments, and online trends
• Optimize videos for engagement metrics including watch time, audience retention, click-through rates, and subscriber growth
• Bring fresh creative ideas, experimentation, and innovative storytelling approaches to Epic’s YouTube presence

Requirements

• 4+ years of experience in YouTube content production, digital media, branded storytelling, or longform video creation
• Must be based in the United States
• Strong portfolio showcasing engaging longform YouTube or digital video content
• Deep understanding of YouTube platform mechanics, storytelling formats, pacing, hooks, thumbnails, and audience retention strategies
• Experience using AI tools to create and enhance video content, including AI-generated visuals, voiceovers, editing support, and creative ideation
• Strong experience designing compelling YouTube thumbnails and supporting graphic/social content optimized for clicks, engagement, and brand consistency
• Experience creating content for U.S. parent, family, education, or lifestyle audiences strongly preferred
• Strong understanding of American culture, humor, trends, and social media behavior
• Excellent storytelling, scripting, and creative development skills
• Experience managing production timelines and collaborating across creative teams
• Ability to work independently while maintaining strong communication and accountability
• Passion for education, literacy, children’s content, or mission-driven brands is a strong plus

Preferred

• Experience creating content for U.S. parent, family, education, or lifestyle audiences strongly preferred
• Passion for education, literacy, children’s content, or mission-driven brands is a strong plus