Local SEO Strategist

Responsibilities

• Be the main point of contact for your clients. They'll know your name, and they'll know you're the one running their account.
• Build and own the local SEO strategy for each client, then drive it through with our specialists in content, development, Google Business Profile and CRM/automation.
• Run client calls, send updates before anyone asks, and explain what we did, why we did it and what it moved.
• Track results by what the client can actually trace: calls, form fills and booked jobs. Verify the numbers across sources before they reach the client.
• Say the hard thing early. If a month is flat, the client hears it from you first, with a plan attached.
• Make clean handoffs to the team, keep everyone in the loop and raise the bar for how we work.

Requirements

• Real, hands-on local SEO experience. You've ranked local businesses yourself, and you can walk us through exactly what you did.
• Depth across the craft: Google Business Profile, Maps and local pack ranking factors, geo-grid rank tracking, local landing pages and site structure, reviews, citations and NAP consistency, local links, Search Console and GA4, call tracking and lead attribution.
• A working view on how AI search (AI Overviews, ChatGPT and the rest) is changing how people find local businesses, and what to do about it.
• Fluent, natural spoken English. Warm, upbeat and easy to talk to. Our clients are business owners who run crews all day. They should come off a call with you in a better mood than they went in.
• You build rapport fast with people you've just met, on camera and on the phone, and you bring energy to the team as well as to clients.
• Strong written communication. You can take a technical change and explain it to a busy business owner in two sentences.
• Ownership. You care about the outcome, not the task list, and you don't wait to be told.