Responsibilities

• Lead, coordinate, and actively participate in all local marketing initiatives across the DMV region.
• Localize national campaigns and bring them to life in the community with creativity and cultural relevance.
• Support Patraos with ordering materials, collateral, and campaign execution.
• Respond to adhoc requests from Area Directors and Patraos, including voucher distribution, POS needs, and local collateral customization.
• Partner with Nandocas to execute sampling events that spark curiosity and drive future visits.
• Ensure all external messaging reflects Nando's tone of voice, values, and brand standards.
• Promote marketing programs internally to build excitement, clarity, and buyin across field teams.
• Help Area Directors and Patraos evaluate and prioritize local opportunities, guiding them toward initiatives with the highest ROI and strongest brand alignment.
• Collaborate with Training to build regional training plans that bring LRM strategies to life at the restaurant level.
• Represent Nando's with pride at local festivals, community events, university activities, and industry gatherings.

Requirements

• Bachelor's degree or equivalent experience.
• 3+ years of marketing experience (field or hospitality preferred).
• Proven ability to build and maintain strong relationships with internal and external partners.
• Strong collaborator who enjoys working with diverse groups and supporting team members.
• Exceptional interpersonal, written, and verbal communication skills.
• Ability to work independently, manage multiple priorities, and meet deadlines.
• Proficiency in Microsoft Word, Excel, Outlook, and digital tools.
• Valid driver's license and clean driving record.
• Ability to travel between restaurant locations up to 50% of the time.
• Flexibility to support night and weekend events as needed.

Benefits

• 401(k) with company match*
• Comprehensive medical, dental, and vision plans
• Wellness reimbursement
• Technology reimbursement
• Additional perks and programs that support your wellbeing