Responsibilities

• Execute and enhance existing go-to-market playbooks for new restaurant openings across both new and existing markets, leveraging tactics including but not limited to email outreach, canvasing, direct mail, OOH advertising, and more.
• Leverage established frameworks that span integrated marketing and operations to ensure consistent, high-quality launches.
• Use project management tools to track progress, assign tasks, and ensure adherence to timelines across multiple simultaneous openings.
• Communicate proactively with stakeholders to address roadblocks and keep projects on schedule.
• Cultivate and maintain strong relationships with local businesses, key opinion leaders, influencers, and like-minded brands. Execute community engagement programs designed to boost brand affinity, drive trial, and enhance market presence.
• Work directly with the corporate operations team and restaurant operators to execute local marketing plans and adjust strategies based on business needs.
• Support operators with marketing requests, ensuring alignment with brand strategy and tone.
• Partner with the corporate marketing team to localize brand strategies, develop collateral, and execute market-specific campaigns.
• Ensure all community outreach and marketing initiatives reflect goop kitchen’s brand values and visual identity.
• Manage assigned market budgets for openings and ongoing initiatives.

Requirements

• 5–7 years of marketing experience, with a focus on regional, local, or field marketing.
• Proven track record of executing multi-channel marketing plans that drive measurable results.
• Strong project management skills and proficiency with project management tools.
• Excellent communication and relationship-building skills.
• Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced environment.
• Passion for clean, chef-driven food and wellness.
• Experience working closely with operations is a plus!

Benefits

• Competitive salary and benefits package.
• Free goop kitchen lunch everyday.
• goop kitchen employee discount.
• Opportunity to work in a dynamic and innovative environment.
• A chance to make a meaningful impact on a growing brand.