Responsibilities

• Drive Sales & Conversions: Host energetic live shopping sessions, present product benefits, execute call-to-action (CTA) strategies, and deliver targeted sales pitches to maximize real-time orders and GMV.
• Audience Engagement & Community Management: Interact with real-time viewers, answer product/pricing inquiries instantly, handle purchase objections smoothly, and build a trustworthy brand presence.
• Product Demonstration & Storytelling: Perform compelling live product demos, highlighting key selling points (USPs), promotional deals, and exclusive live offers.
• Stream Planning & Collaboration: Work closely with the marketing and e-commerce teams to map out live script flows, promotional mechanics (coupons, flash sales, giveaways), and product positioning.
• Data-Driven Optimization: Track and analyze key livestream metrics (viewer retention, click-through rate, conversion rate, average order value) to refine sales tactics and future broadcast strategies.
• On-Camera Brand Representation: Maintain strict brand alignment, professional visual aesthetics, and steady energy levels throughout extended broadcasts.

Requirements

• Proven experience in e-commerce live streaming, tele-shopping, retail sales, or high-volume customer service.
• Strong sales acumen with the ability to overcome objections and close deals live on camera.
• Exceptional verbal communication and public speaking skills with an engaging, believable on-air personality.
• Familiarity with major social commerce platforms (TikTok Shop, Amazon Live, Instagram Shopping, etc.) and basic stream setup/equipment operations.
• Basic understanding of livestream performance analytics (CTR, Conversion Rate, Engagement Rate).
• Ability to work flexible hours, including evenings or weekends aligned with peak shopping traffic.

Preferred

• _Bonus:_ Bilingual proficiency or prior experience in event marketing and promotional sales.

Benefits

• Opportunities for advancement
• Paid training