LEO Lecturer III- Behavioral Marketing

Dearborn, MI (Hybrid)

Salary Not AvailableMid LevelPart time

Posted 2 months ago

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Job Summary

Lead marketing teaching and curriculum integration at UM-Dearborn, applying AI, analytics, and behavioral theory to real-world student learning.

  • Teach marketing courses at undergraduate and graduate levels with industry relevance.
  • Must-have: Graduate degree in Marketing, Management, or related discipline.
  • Standout: Experience using AI, data analytics, and consumer insights in content creation.

Job Description

Responsibilities

  • Teaching introductory and/or upper-level marketing courses.
  • Experience in areas including consumer decision making, digital consumer behavior, branding, and market influence.
  • Use of artificial intelligence, data analytics, and consumer insights to drive content creation.
  • Ability to connect behavioral theories to contemporary marketplace practice and engage students through industry-relevant teaching.

Requirements

  • Successful candidates must have a graduate degree in Marketing, Management, or related disciplines (Master's or Ph.D.).
  • Other professional qualifications, previous experience teaching marketing or psychology at the university level, recent relevant work experience, and/or a history of scholarly research and publications, are highly preferred.

Preferred

  • The ability to teach at the graduate level is preferred.
  • Experience in consumer decision making, digital consumer behavior, branding, and market influence.
  • Use of artificial intelligence, data analytics, and consumer insights to drive content creation.
  • Ability to connect behavioral theories to contemporary marketplace practice and engage students through industry-relevant teaching.

Benefits

  • Support for professional development is available.
University of Michigan logo

University of Michigan

The mission of the University of Michigan is to serve the people of Michigan and the world through preeminence in creating, communicating, preserving, and applying knowledge, art, and academic values, and in developing leaders and citizens who will challenge the present and enrich the future.Why Work at Michigan?Being part of something greater, of serving a larger mission of discovery and care — that's the heart of what drives people to work at Michigan. In some way, great or small, every person here helps to advance this world-class institution. It's adding a purpose to your profession. Work at Michigan and become a victor for the greater good.

Founded in 1989
Ann Arbor, Michigan, USA
38K employees (1,396 in marketing)

Traffic Signals

Monthly Visitors
15.1M
Monthly Google Ads Budget
$651.6K
Traffic Source Mix
Search
44.4%
Direct
45.4%
Referral
9.1%
Social
0.5%
Paid
0.4%

Headcount Trend

Current headcount: ~38.1K

Marketing Team

Marketing Team Size
893 (2% of company)
Median Career Experience
9 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$359.8M
Last Raise
$1M
Grant, 8 months ago

Funding History

  • Jul 2025
    Grant • $1M
  • Jun 2025
    Grant • $1.2M
  • Apr 2025
    Grant

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