Responsibilities

• Develop and implement email marketing campaigns across segments using Salesforce Marketing Cloud, including templates, content design, and automated workflows.
• Manage QA to ensure links, landing pages, and rendering are correct on major browsers and mobile devices.
• Segment audiences using customer data and tailor email content for relevance and engagement.
• Design complex customer journeys in Journey Builder to deliver personalized email sequences based on interactions and behavior.
• Conduct A/B tests on subject lines, content, and design to identify winning variations and improve performance.
• Monitor open rates, click-through rates, conversions, and deliverability to generate insights and guide future campaigns.
• Manage subscriber lists with data accuracy and compliance to CAN-SPAM, GDPR, and related regulations.
• Collaborate with Experience Delivery, sales, and other teams to align campaigns with company goals.

Requirements

• Salesforce Marketing Cloud Certifications: Salesforce Email Specialist, Salesforce Admin
• 2+ years experience in email marketing operations

Benefits

• Flexibility to support work-life balance.
• Global, diverse team with an environment of inclusion and belonging.
• Benefit options in and out of the workplace, including healthcare, retirement, paid time-off, parental leave, and an employee assistance program.
• Resources that support mental health and evolve to meet needs.
• Support for employee welfare with a benefits package focused on wellbeing and flexibility to choose what suits you.
• Commitment to continuous learning with opportunities for development.