Lead Nurturer & Marketing Coordinator

Liberty, MO (On-site)

Salary Not AvailableMid LevelFull time

Posted 23 hrs ago

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Job Summary

Own and manage lead generation, nurturing, and marketing coordination activities across inbound and outbound channels, including CRM updates, campaign execution, trade show support, and post-show follow-up, while coordinating with Outside Sales to convert opportunities.

Lead generation, lead nurturing, and CRM upkeep
Marketing coordination and trade show logistics

Job Description

Responsibilities

Lead Generation & Lead Nurturing (40-50%)
Respond to all inbound website inquiries
Enter new opportunities into the CRM pipeline from website submissions, trade shows, referrals, phone calls, and marketing campaigns
Qualify inbound leads
Assign lead status and priority
Send requested literature, case studies, and technical information
Conduct outbound follow-up calls and emails
Execute drip campaigns and marketing automation
Nurture leads until sales-ready
Schedule appointments for Outside Sales/Wear Specialists