Responsibilities

• Drive go-to-market readiness, adoption, and sales enablement across the organization
• Monitor retailer, DOOH, and retail media trends to identify whitespace opportunities
• Evaluate emerging technologies, partnerships, and formats that expand Kroger’s in-store media offering
• Provide recommendations on build vs. partner decisions that strengthen the portfolio
• Develop performance scorecards and quarterly business reviews
• Design scalable go-to-market frameworks that move products from pilot to commercial adoption
• Shape positioning, value props, and launch narratives for new in-store technology
• Partner with sales leadership to enable sellers with training, packaging guidance, and objection-handling strategies
• Ensure internal readiness across sales, campaign operations, and data science teams
• Develop pricing frameworks, packaging strategies, and commercial models for new in-store media capabilities

Requirements

• Bachelor’s degree in Marketing, Business, Retail Management, or related field (MBA preferred).
• 6–8+ years in retail media, in-store media, DOOH, merchandising strategy, or ad-tech.
• Experience managing capital-intensive rollouts or physical retail infrastructure.
• Proven ability to connect product capabilities with advertiser needs and revenue outcomes.
• Familiarity with retail data platforms (e.g., 84.51°), store operations, and cross-functional governance models.

Preferred

• MBA preferred

Benefits

• Health: Medical: with competitive plan designs and support for self-care, wellness and mental health. Dental: with in-network and out-of-network benefit. Vision: with in-network and out-of-network benefit.
• Wealth: 401(k) with Roth option and matching contribution. Health Savings Account with matching contribution (requires participation in qualifying medical plan). AD&D and supplemental insurance options to help ensure additional protection for you.
• Happiness: Paid time off with flexibility to meet your life needs, including 5 weeks of vacation time, 7 health and wellness days, 3 floating holidays, as well as 6 company-paid holidays per year. Paid leave for maternity, paternity and family care instances.