Lead Generation Specialist

Hesperia, CA (On-site)

Salary Not AvailableEntry LevelFull time

Posted 3 months ago

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Job Summary

Drive lead generation and qualification for TM Camping by researching prospects, reaching out, and following up to connect groups with Reservations and bookings.

  • Own lead development from past lists and new prospects.
  • Must-have: strong admin skills and willingness to learn Salesforce/CampHub.
  • Standout: clear alignment with TM Camping’s mission and core values in relationship-building.

Job Description

Responsibilities

  • Proactively identifies and develops viable leads from past client lists as well as new prospects through research, outreach, and consistent follow-up.
  • Manages all aspects of lead generation, including initial contact, ongoing communication, and qualification of new potential customers.
  • Cultivates strong, healthy relationships with group leaders and key decision-makers, consistently reflecting TM Camping’s core values.
  • Maintains comprehensive communication and relationship-building efforts with churches, schools, and other guest groups with the purpose of engaging them in the ministry of TM Camping.
  • Effectively connects qualified potential guest groups with the appropriate Reservation Specialist of each respective brand for bookings, site reservations, and next steps in the reservations process.
  • Maintains accurate, thorough, and up-to-date records of all interactions, contact information, and relevant details obtained through connections with potential customers for future reference and ongoing follow-up.
  • Assists in marketing and recruiting events for the purposes of cultivating customers for retreats, conferences, school programs, staffing, and Core Services of Trademark Camping.
  • Performs other duties as assigned by the Registration Manager and President / CEO in support of the overall mission and operations of TM Camping.