Lead Generation Specialist

Abilene, TX (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 7 days ago

Job Summary

Own the end-to-end coordination of direct mail and social media campaigns, serving as the primary contact for campaigns and ensuring timely delivery, stakeholder communication, and vendor coordination across DIG subsidiaries.

  • Coordinate campaigns from initiation to completion
  • Provide responsive internal and client support while tracking multiple campaigns

Job Description

Responsibilities

  • Communicate and reinforce the mission and vision of DIG and its subsidiaries.
  • Exemplify DIG core values of love, growth, and community.
  • Coordinate and expedite direct mail and Facebook boost campaigns from initiation to completion.
  • Serve as the primary point of contact for assigned campaigns, ensuring timely communication among agents, managers, funeral homes, and vendors.
  • Collaborate with copywriters and graphic designers to ensure campaign materials meet client specifications and deadlines.
  • Consult with vendors regarding pricing, list rentals, production schedules, and discrepancies.
  • Track multiple campaigns simultaneously and maintain accurate project documentation.
  • Monitor campaign timelines and follow up with stakeholders to ensure deliverables remain on schedule.
  • Provide responsive customer service to internal teams and funeral home clients.

Requirements

  • Minimum of 1–2 years of experience in marketing coordination, project support, or an administrative role preferred.
  • Experience working with direct mail campaigns or social media advertising preferred.
  • Clear and professional verbal and written communication skills.
  • Strong customer service orientation.
  • High attention to detail and accuracy.
  • Effective problem-resolution skills.
  • Ability to manage multiple projects within tight deadlines.
  • Strong organizational and time-management skills.
  • Dependability and accountability in completing assigned tasks.
  • Proficiency in Microsoft Office applications.

Benefits

  • including employer-paid health coverage, 401 (k) matching, life insurance, an on-site clinic, a 24-hour fitness center, free fresh fruit and beverages, a corporate university, book studies, and many personal growth opportunities for mind, body, and soul.
Funeral Directors Life logo

Funeral Directors Life

Funeral Directors Life was founded in 1981 by a group of funeral directors who wanted to provide the best possible service to their families, including safe and secure options for their prepaid funerals. Since that time, Funeral Directors Life has grown to be one of the leading preneed providers in the nation. We attribute our success to a simple philosophy that we have followed from the beginning, "To Be the Best, Most-Respected Provider of Service to the Funeral Industry." In order to carry out this philosophy, there are five strategic objectives that guide every decision that we make. These objectives are: * To Grow the Company * To be Known as a "Great Place to Work" * To be Known as "Helpers of People" * To be Known as the "Leading Provider of Service to the Funeral Industry" * To Achieve Good Financial ResultsWhen these objectives are met, we are doing our job to serve our clients and help them grow their businesses; we are being of service to others; we are helping our employees grow and reach their potential; we are striving to think innovatively about our products and services; and we are ensuring that the investments of our contract holders are protected. When we focus on these objectives, we know that we will be able to meet our goal "To Be the Best, Most-Respected Provider of Service to the Funeral Industry."

Founded in 1981
Abilene, Texas, USA
500 employees (64 in marketing)

Marketing Team

Marketing Team Size
30 (6% of company)
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
7.1K
Monthly Google Ads Budget
$47

Headcount Trend

Current headcount: ~500
Funeral Directors Life logo

Lead Generation Specialist

Funeral Directors Life · Abilene, TX · Unknown