Lead Digital Analyst Marketing, Loyalty and Customer Analytics

Pleasanton, CA (On-site)

$106K/yr – $138K/yrSenior Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive data-driven marketing decisions by leading advanced analytics across digital channels and building scalable measurement models with cross-functional teams.

  • Must-have: 5–8+ years of hands-on analytics delivering measurable business impact.
  • Standout: experience with LTV/CAC modeling and cross-functional influence across Marketing, IT, and Finance.

Job Description

Responsibilities

  • Lead digital analytics initiatives supporting enterprise marketing efforts across owned and paid digital channels
  • Conduct advanced analysis of digital and marketing data to identify patterns, trends, and insights that inform campaign optimization and customer engagement strategies.
  • Partner with cross-functional teams including Marketing, Media, Product, Finance, and IT to understand business objectives and develop data-driven solutions aligned to enterprise goals.
  • Design, implement, and evolve marketing measurement frameworks to assess channel, campaign, and customer performance across the full marketing funnel.
  • Leverage customer lifetime value (LTV) and customer acquisition cost (CAC) frameworks to evaluate marketing efficiency, ROI, and long-term business impact.
  • Collaborate with Marketing stakeholders to align on LTV:CAC assumptions, attribution methodologies, and performance measurement standards.
  • Translate LTV:CAC and marketing performance insights into actionable recommendations for budget allocation, channel prioritization, and growth optimization
  • Develop and maintain executive-ready dashboards, scorecards, and recurring performance reporting to provide timely and actionable insights.
  • Continuously monitor digital performance to identify opportunities for optimization, efficiency improvements, and incremental growth.
  • Communicate analytical findings and strategic recommendations clearly and effectively to both technical and non-technical audiences, including senior leadership.
  • Support experimentation and testing initiatives (e.g., A/B and multivariate testing) by defining measurement methodologies and analyzing results.
  • Collaborate with data engineering and IT teams to ensure accurate, reliable, and timely data availability

Requirements

  • 5–8 plus years of hands-on experience driving data science and advanced analytics initiatives, with demonstrated impact on business outcomes
  • Advanced quantitative background with a degree in Statistics, Mathematics, Economics, Computer Science, Operations Research, or a related field; Master’s or PhD strongly preferred
  • Deep understanding of statistical modeling and machine learning techniques, including (but not limited to):
  • Regression and causal inference (MMM, attribution, uplift modeling)
  • Segmentation and clustering
  • Propensity, churn, LTV, and response modeling
  • Experimentation and A/B testing
  • Demonstrated ownership of analytics and data science initiatives end‑to‑end, from problem definition and data exploration through model development, validation, deployment, and measurement of business impact
  • Proven self‑starter with the ability to independently identify high‑value marketing and customer opportunities, structure ambiguous problems, and drive projects to completion with minimal direction
  • A proven change agent with the ability to challenge assumptions, influence without authority, and drive adoption of analytical solutions within the organization
  • Knowledge of Python/PySpark.
  • Ability to frame problems, dive deep into analyzing complex data sets, evaluate implications and communicate insights.
  • A change agent, someone who has a strong foundation in data and analytics in a retail environment (pricing, digital marketing and supply chain experience is a plus)
  • Experience in a Marketing, Merchandising or Customer Analytics environment is preferred including optimization of customer acquisition/ retention, churn modeling etc.
  • Excellent communications skills with respect to translating business needs into a data analysis approach and translating results back into business terms to communicate to leadership.
  • Ability to work collaboratively as a member of cross-functional teams to deliver results.
  • Should have a result-oriented approach and ability to work efficiently within deadlines
  • Highly analytical, strategic, and detail-oriented, with a commitment to excellence and a passion for understanding the business implications of analytical results
  • Proactive, always looking ahead and anticipating consumers & business needs and challenges.
  • Flexible self-starter who flourishes in a dynamic environment; must be able to work with minimal direction

Preferred

  • A strategic consulting background that has given them a broad scope of experience, the ability to support multiple initiatives simultaneously and present findings to senior leadership are preferred, given their prior training in skills relevant to this role.

Benefits

  • Competitive wages paid weekly
  • Associate discounts
  • Health and financial well-being benefits for eligible associates (Medical, Dental, 401k and more!)
  • Time off (vacation, holidays, sick pay). For eligibility requirements please visit myACI Benefits
  • Leaders invested in your training, career growth and development
  • An inclusive work environment with talented colleagues who reflect the communities we serve
  • Our Values – Click below to view video: ACI Values
Albertsons Companies logo

Albertsons Companies

3.4 Glassdoor

Albertsons Companies is one of the largest food and drug retailers in the United States, with over 2,200 stores in 34 states and the District of Columbia. Our well-known banners include Albertsons, Safeway, Vons, Jewel-Osco, Shaw's, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen, Carrs, Kings Food Markets, and Balducci's Food Lovers Market. We support our stores with 22 distribution centers and 19 manufacturing plants.Our 285,000 associates have a passion for great service and building lasting relationships with our customers. Through a companywide focus on innovation, we are continually enhancing our digital and product offerings, making it easy for customers to get what they need, wherever they are. Learn more about our Social Media Standards and Guidelines: https://www.albertsonscompanies.com/policies-and-disclosures/social-media-standards-and-guidelines/default.aspx

Founded in 1939
Boise, Idaho, USA
111K employees (3,923 in marketing)
55% recommend to a friend
61% CEO approval

Traffic Signals

Monthly Visitors
286.2K
Traffic Source Mix
Search
34.3%
Direct
54.5%
Referral
10.1%
Social
0.6%
Paid
0.4%

Headcount Trend

Current headcount: ~111.7K

Marketing Team

Marketing Team Size
2,194 (2% of company)
Median Career Experience
17 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$5.4B
Last Raise
$2.1B
Post IPO Debt, 2 months ago

Funding History

  • Jan 2026
    Post IPO Debt • $2.1B
  • Oct 2025
    Post IPO Debt • $1.5B
  • May 2020
    Private Equity • $1.8B

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