Lead, Brand Management

San Jose, CA (Hybrid)

$129K/yr – $180K/yrSenior Level10+ years expFull time

Posted 1 day ago

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Job Description

Responsibilities

  • Brand Strategy & Architecture
  • Maintain and evolve brand strategy, architecture, and positioning for diverse audiences and portfolios.
  • Lead the creation of long-term brand strategy aligned with business objectives, while inspiring teams and stakeholders to rally around a unified brand vision.
  • Brand Standards and Systems
  • Develop, maintain, and enforce comprehensive brand guidelines (logo, voice, tone, visual identity) for internal and external use. Lead creative processes for foundational brand systems and guideline documentation. Ensure consistency across all digital, social, event, retail, packaging, and product channels.
  • Cross-functional Collaboration
  • Collaborate with Creative, Corporate Communications, Legal, Marketing, Commercial, and other key stakeholders to deliver brand initiatives and campaigns.
  • Manage relationships with external agencies and creative partners to uphold brand standards. Build guidelines and training materials for consistent onboarding.
  • Brand Standards and Governance
  • Establish and maintain processes for compliance with brand standards across teams, business groups and regions.

Requirements

  • 10+ years of progressive experience in brand management or leadership within complex, global organizations in both B2C and B2B.
  • Proven record of delivering high-impact brand strategy and standards for global brands, and experience with complex portfolios and diverse audiences.
  • Expertise in brand architecture, messaging, and positioning, with the ability to inspire teams and align stakeholders.
  • Deep understanding of digital, experiential, and traditional brand channels, and how to build and maintain distinctive brand assets, as well as deep understanding of creative.
  • Excellent communication, presentation, and interpersonal skills, with the ability to influence at all levels.
  • Demonstrated ability to operate in agile, multidisciplinary teams across time zones and cultures.
  • High emotional intelligence and a passion for mentorship and team development.
  • Be in office 2-3 days/week at our San Jose location.
  • Bachelor’s degree in Marketing, Business, Communications or related field.

Preferred

  • Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech.

Benefits

  • Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.
  • Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.
Logitech logo

Logitech

4.2 Glassdoor

At Logitech, our purpose is to extend human potential in work and play.We do this by designing software-enabled hardware solutions that drive superior performance when gaming and superior productivity while at work, all with maximum comfort, speed and accuracy. We enable creativity when pursuing passions and connectivity so everyone is seen, heard and can contribute in their own unique way.As a Swiss company focused on innovation and quality, our products are the point of connection between people and the digital world. We harness the transformative power of design to drive innovation and progress throughout our portfolio in order to deliver truly unique and meaningful experiences. With products available in nearly every country and more than 3.5 million items shipped each week, Logitech is dedicated to driving outcomes that are better for people and planet, reducing our environmental impact by leading the industry in designing for sustainability.Join the LogiTeam: https://jobs.jobvite.com/logitech/

Founded in 1981
San Jose, California, USA
8.7K employees (947 in marketing)
81% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
7.7M
Monthly Google Ads Budget
$135.9K
Traffic Source Mix
Search
62.2%
Direct
32.4%
Referral
4.1%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~8.7K

Marketing Team

Marketing Team Size
686 (8% of company)
Median Career Experience
14 years
Median Tenure
5.4 years
Marketing Roles Posted (Last 30 Days)
5

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