Lead Analyst, Technical Search (SEO/AEO/GEO)

Connecticut, USA (Hybrid)

$79K/yr – $132K/yrSenior Level4+ years expFull time

Posted 5 days ago

Job Summary

Own the enterprise AI search and technical SEO program across priority brands, guiding roadmaps, governance, and cross-functional implementation.

  • Lead enterprise SEO and AI search initiatives
  • Drive adoption of best practices across teams

Job Description

Responsibilities

  • Lead enterprise Technical SEO, AEO/GEO strategy across The Cigna Group's priority brands and digital properties.
  • Develop and maintain the Enterprise AI Search Technical Roadmap, identifying opportunities to improve AI readiness, search visibility, machine readability, and discoverability across traditional and AI-powered search experiences.
  • Establish and maintain technical search standards, governance, best practices, and implementation frameworks.
  • Oversee structured data, schema markup, entity optimization, and AI readiness initiatives.
  • Conduct technical audits and provide recommendations related to crawling, indexing, rendering, site architecture, internal linking, and search accessibility.
  • Monitor site health and technical performance, including Core Web Vitals, crawl efficiency, indexation, and search visibility.
  • Develop redirect strategies and provide technical guidance for site migrations, platform transitions, and large-scale digital initiatives.
  • Leverage AI, automation, and advanced analytics to improve efficiency, reduce manual effort, and scale technical search operations.
  • Evaluate emerging traditional and AI search trends, technologies, and optimization opportunities.
  • Partner with business, content, analytics, product, UX, and technology teams to drive implementation of technical recommendations.

Requirements

  • Bachelor's degree or equivalent professional experience.
  • 4+ years of experience in Technical SEO, with demonstrated experience leading enterprise-level technical search initiatives for large brands, complex digital ecosystems, or multi-domain web environments.
  • Strong understanding of search engine crawling, rendering, indexing, ranking systems, and website architecture.
  • Deep knowledge of HTML, CSS, JavaScript, structured data, schema markup, and JSON-LD.
  • Experience conducting technical SEO audits and driving implementation of technical recommendations.
  • Experience leveraging AI tools, automation, and analytics to improve search effectiveness and scalability.
  • Strong analytical, problem-solving, project management, and stakeholder management skills.
  • Excellent communication skills with the ability to explain technical concepts to non-technical audiences.
  • Self-starter with the ability to manage competing priorities and drive initiatives forward.
  • Experience managing enterprise-level technical search optimization initiatives across multiple brands or business units.

Benefits

  • medical, vision, dental, and well-being and behavioral health programs
  • 401(k)
  • company paid life insurance
  • tuition reimbursement
  • a minimum of 18 days of paid time off per year
  • paid holidays
  • leaves of absence
Cigna Healthcare logo

Cigna Healthcare

3.6 Glassdoor

We are a health benefits provider that advocates for better health through every stage of life. We guide our customers through the health care system, empowering them with the information and insight they need to improve their health and vitality.

Founded in 1981
Bloomfield, Connecticut, USA
30K employees (785 in marketing)
63% recommend to a friend
70% CEO approval

Salaries

Posted range

$79K/yr – $132K/yr

Taken straight from the job posting.

See all Cigna Healthcare salaries

Funding

Last Raise
Non Equity Assistance, 3 years ago

Funding History

  • Aug 2023
    Non Equity Assistance

Traffic Signals

Monthly Visitors
10.4M
Monthly Google Ads Budget
$1M
Traffic Source Mix
Search
30.7%
Direct
63.8%
Referral
4.6%
Social
0.2%
Paid
0.5%

Headcount Trend

Current headcount: ~29.6K

Recent News

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Lead Analyst, Technical Search (SEO/AEO/GEO)

Cigna Healthcare · Connecticut, USA · Hybrid