Key Account Manager

Tampa, FL (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own multi-market account leadership with end-to-end campaign execution for national clients, while coordinating onboarding, cross-functional alignment, and CRM/financial discipline.

  • Account leadership: oversee day-to-day delivery and long-term growth across markets and channels.
  • Onboarding and launch design: onboard new client units with workflows and market-by-market launch plans.
  • Campaign execution and ops: manage planning through delivery for print and digital, including direct mail production and vendor coordination.

Job Description

Responsibilities

  • Serve as the primary relationship lead for key accounts, managing day-to-day execution and long-term growth.
  • Onboard new client business units, designing workflows and launch plans across markets.
  • Align campaign strategies with client objectives while ensuring consistency across local and franchise markets.
  • Lead full-cycle campaign management across print and digital channels, from planning to delivery.
  • Oversee direct mail print production operations, coordinating timelines, inventory, and quality standards with internal teams and vendors.
  • Build and maintain project plans, track milestones, and provide regular status updates to clients and leadership.
  • Partner across Sales, Creative, Production, Supply Chain, and vendors to ensure seamless execution.
  • Support sales strategy by advising on campaign execution, product capabilities, and operational logistics.
  • Maintain accurate CRM records and ensure financial accuracy in forecasting, billing, and fulfillment.

Requirements

  • Bachelor's degree in Business, Marketing, MIS or equivalent work experience in a business support, or technical team role. Previous experience as an account manager, project manager, or product specialist in a media advertising agency or related field preferred.
  • 5+ years in strategic account management, preferably with national clients in advertising or media.
  • Knowledge of direct mail print production operations, including workflows, supply chain, and vendor management.
  • Proven experience managing complex, multi-market programs and onboarding new client units.
  • Skilled in project management with the ability to lead cross-functional teams and balance competing priorities.
  • Excellent communication, problem-solving, and relationship management skills.
  • Proficiency with Salesforce CRM and project management/workflow design tools.
Valpak logo

Valpak

Valpak is the leader in American household data, direct marketing and omnichannel media solutions for local and national businesses and brands. The nation's premier direct mailer, Valpak is trusted by 34,000 businesses to drive sales and brand awareness through easy-to-measure, results-oriented direct marketing and digital advertising solutions that work. Its deep data insights into American households allow Valpak to segment and target consumers and neighborhoods to maximize ROI for advertisers and deliver the highest levels of transparency and accountability. For decades, Valpak has helped consumers save, businesses grow and neighborhoods thrive. Its network of nearly 140 local offices provides unparalleled customer service and market knowledge to business owners in thousands of neighborhoods across the U.S. Each month, its Blue Envelope of savings mails to 41 million demographically targeted households in 42 states.Call Valpak at 888-582-1842 or visit us at www.valpak.com/advertise.

Founded in 1968
St. Petersburg, Florida, USA
1.5K employees (436 in marketing)

Traffic Signals

Monthly Visitors
899.9K
Monthly Google Ads Budget
$67.5K
Traffic Source Mix
Search
14.9%
Direct
69.1%
Referral
14.6%
Social
0.8%
Paid
0.4%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
391 (25% of company)