Responsibilities

• Keeping up to date with all current marketing best practices for web, SEO, social media, video, advertising, and more.
• Pulling reports and analyzing the data to deduct conclusions.
• Presenting skills: be able to discuss effective digital strategies and training to clients when needed. Understand the data to make appropriate decisions.
• Be willing and able to jump in and handle specific tasks where needed. The goal of this is “if it takes less time to do than coordinate, try to do.” These could be:
• Website Project management (up to 10 projects at a time) along with Minor Web Changes
• Updating Advertising Collateral
• Social Media management
• Updating SEO collateral
• Minor graphic design changes
• Determining client needs by conducting in-person or electronic meetings to outline their digital goals.
• Developing and implementing a comprehensive digital strategy for assigned clients.
• Overseeing the client\'s online presence and identifying areas of improvement.
• Analyzing the effectiveness of digital strategies by tracking metrics such as customer conversion rates, traffic, keyword rankings, and more.
• Creating and maintaining positive, long-term relationships with clients to build trust.
• Writing reports on digital advertising campaign performance on a monthly or weekly basis.
• Acting as a point of contact for clients to address any digital management queries or concerns.
• Holding the team accountable to deadlines on the client’s behalf
• Reviewing all work that is assigned to team on behalf of the clients
• Managing client strategy
• Maintaining a positive relationship with the team