Jr. Marketing & Social Media Specialist

New York City, NY (Hybrid)

$60K/yr – $70K/yrIntern/New Grad2+ years expFull time

Posted 2 months ago

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Job Summary

Own and orchestrate Gradient’s social storytelling across Instagram and LinkedIn, turning experiential campaigns into polished, on-brand content that engages audiences and reinforces the agency’s voice.

  • Content production: plan, write, schedule, and publish posts across feed, reels, Stories, and LinkedIn, with consistent visuals and tone.
  • Collaboration and capture: source visuals, direct shoots with internal teams and photographers, and shape capture plans for events and launches.
  • Performance and optimization: monitor engagement, extract insights, and refine content to improve reach, relevance, and brand consistency.

Job Description

Responsibilities

  • Help bring Gradient’s work, culture, and creative point of view to life across Instagram and LinkedIn.
  • Plan, curate, write, schedule, and publish content that reflects the quality and polish of Gradient’s experiential work.
  • Create content across feed posts, carousels, reels, Stories, and LinkedIn posts.
  • Monitor performance and use insights to strengthen Gradient’s social presence.
  • Maintain a consistent visual and editorial standard aligned with Gradient’s brand voice.
  • Support Gradient’s LinkedIn presence through project highlights, company updates, industry perspectives, and leadership content.
  • Source visuals, shape post formats, support copy development, and schedule content.
  • Identify opportunities to elevate Gradient’s voice within the experiential marketing industry.
  • Track engagement and recommend ways to improve reach, relevance, and consistency.
  • Support photo and video capture for Gradient events, activations, launches, and brand experiences.

Requirements

  • 2 to 4 years of experience in social media, content production, creative coordination, marketing, or a related field.
  • Experience managing Instagram for a brand, agency, creative business, or similar organization.
  • Experience supporting or managing LinkedIn content for a company or brand.
  • Strong caption writing, content planning, scheduling, and community engagement skills.
  • Proficiency in Canva.
  • Experience with Photoshop or Lightroom is a strong plus.
  • Comfortable working with AI tools for content drafting, editing, organization, and creative support.
  • Experience with social scheduling tools such as Buffer.
  • Strong organizational skills and the ability to track deliverables, approvals, timelines, and assets.
  • Interest in experiential marketing, events, luxury brands, creative production, or the creative industries.
  • Based in or able to commute to New York City.
  • Ability to be onsite for select events, activations, or capture needs as required.

Preferred

  • Has a strong visual eye and understands how to make content feel elevated, polished, and intentional.
  • Understands that what looks good and what performs well are not always the same thing, and knows how to balance both.
  • Is highly organized, detail-oriented, and able to manage multiple deliverables at once.
  • Moves quickly without sacrificing quality.
  • Has strong project management instincts and follows through on timelines, approvals, assets, and deliverables.
  • Is proactive, resourceful, and comfortable asking the right questions to keep work moving.
  • Is excited by social media, creative production, experiential marketing, events, luxury brands, culture, and brand storytelling.
  • Can collaborate effectively with marketing leadership, production teams, account teams, photographers, vendors, and internal stakeholders.
  • Takes pride in making work look beautiful, organized, and strategically aligned.
  • Thrives in a fast-paced, creative agency environment.

Benefits

  • Medical, dental, and vision benefits.
  • 401(k).
  • Parental leave for new parents.
  • Citi Bike membership wellness perk.
  • Talkspace membership wellness perk.
  • Opportunity for career growth and development.
  • A dynamic, creative, and collaborative work environment.
  • The opportunity to help shape how Gradient shows up externally and to support exciting, high-impact brand experiences with a talented and passionate team.
Gradient Experience logo

Gradient Experience

Gradient is a future-forward experiential company that helps you out-impact the competition. We were created to help brands ignite deep, authentic connections with their audiences through emotionally engaging experiences. To meet your brand’s business goals, we imagine and implement creative experiences that touch people’s hearts and yield lasting impressions in their minds. Our core focus and service offerings include; IRL/Virtual/Hybrid Experiences, strategic consulting and data insight technologies.

Founded in 2009
New York, New York, USA
119 employees (54 in marketing)