Jr Digital Marketing & Communications Manager (Enrollment Services) at Florida International University | Miami, FL | $41K/yr – $46K/yr

Florida International University

Jr Digital Marketing & Communications Manager (Enrollment Services)

Miami, FL (Unknown)

$41K/yr – $46K/yrEntry Level1+ years exp

Posted 7 weeks ago

Top 1% of applicants do these two things.

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Job Summary

Own content quality and editorial standards for enrollment marketing, turning user input, analytics, and best practices into clear, consistent FIU messaging across online and print channels.

Editorial standards and tone: ensure accuracy, consistency, and alignment with information architecture and style guides.
Content strategy input: translate inventories, analyses, and user testing into concrete recommendations for enrollment content and campaigns.
Content creation support: assist in user-friendly FIU web content and email campaigns that drive applications and matriculation.

Job Description

Editorial quality and standards: maintain enrollment content accuracy and tone across print and digital, partner with IA and style guides, and drive consistency.
Content strategy and delivery: synthesize inventories, analyses, and user testing to recommend enrollment content direction for clients and FIU assets.
Content creation and optimization: assist in user-friendly online content, email campaigns, and messaging that improve applications and matriculation while aligning with best practices.