J.P. Morgan Brand Strategy Associate

New York, USA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive brand strategy and governance for J.P. Morgan across architecture, messaging, and cross-functional delivery.

  • Own brand management and briefing processes across internal teams and external agencies.
  • Must-have: 3+ years in brand/marketing with the ability to translate insights into action.
  • Standout: Brand education lead, acting as the single source of truth for global stakeholders.

Job Description

Responsibilities

  • Project Leadership: Lead project management for brand creative and strategic initiatives, collaborating with internal creative teams, external agencies and client stakeholders to deliver impactful work for the J.P. Morgan brand.
  • Brand Management: Serve as the brand management lead, analyze brand research to better drive market positioning, setting strategic frameworks, and ensuring timely delivery and clear communication across cross-functional teams.
  • Brand Ecosystem Oversight: Manage the J.P. Morgan brand ecosystem, partnering with teams to execute exceptional creative across all client touchpoints and uphold best-in-class brand standards.
  • Agency Relationship Management: Own day-to-day relationships with internal and external agency partners, providing strategic guidance to inform creative development and execution.
  • Brand Architecture & Strategy: Shape brand architecture by defining relationships, creative strategies, naming, positioning, and messaging for parent brands, sub-brands, and product lines.
  • Creative Advocacy: Champion creative ideas with clients while supporting organizational brand goals, fostering innovation and alignment.
  • Briefing & Stakeholder Engagement: Develop and manage creative briefings, agency engagements, and stakeholder reviews to ensure alignment and excellence.
  • Operational Excellence: Partner with operations to manage project status, anticipate issues, and keep all teams informed, serving as the go-to resource for project information.
  • Process Improvement: Maintain comprehensive knowledge of brand systems and processes, continuously refining and developing workflows for greater efficiency.
  • Brand Education: Act as the single point of truth for the brand, training and educating global stakeholders to ensure consistency and understanding.
  • Creative Judgment: Apply strong creative judgment to assess output, optimize feedback, and drive stronger results.
  • Sponsorship Creative Development: Apply strong creative judgment to assess needs across sponsored properties.

Requirements

  • 3+ years of relevant brand/ marketing experience
  • Bachelor's Degree required, ideally with a major in marketing or business
  • Strong work ethic
  • Ability to balance multiple workstreams in a fast paced environment
  • Can translate insights into actionable outcomes
  • Exceptional verbal and written communications including developing compelling presentations to stakeholders
  • Team player- operate effectively with many groups of partners
  • Highly organized
  • Passion for financial services
  • Experience working with external creative agencies and/ or internal creative resources
  • Bring an intellectual curiosity, innovation, and creativity

Preferred

  • Past brand strategy experience
  • Experienced working in large multi matrixed organizations
  • Knowledge of B2B and B2C marketing strategies
  • Strong project management and organization abilities
  • Understanding of financial services and products

Benefits

  • comprehensive health care coverage
  • on-site health and wellness centers
  • a retirement savings plan
  • backup childcare
  • tuition reimbursement
  • mental health support
  • financial coaching and more

Marketing Team

Marketing Roles Posted (Last 30 Days)
47