Batesville Casket Company

IT Application Manager (CRM and Marketing Automation)

USA (Remote)

$120K/yr – $150K/yrSenior Level7+ years exp

Posted 7 months ago

Job Summary

The role centers on CRM and MAP administration, integration, governance, and analytics to support Batesville’s sales and marketing teams. It emphasizes platform enhancements, data quality, and collaboration with business and technology leaders. It requires extensive CRM/MAP expertise, strong governance practices, and ability to deliver actionable insights through dashboards and reports.

Job Description

Responsibilities

  • Evaluate current state of CRM & Marketing Automation Platform (MAP) for business need and make recommendations on enhancement and/or migration strategy
  • Administer and maintain CRM and Marketing Automation Platform environments
  • Serve as the primary point of contact for CRM and marketing automation support, ensuring system integrity, data quality, and user access controls
  • Monitor platform performance and implement enhancements
  • Monitor CRM usage and performance, recommending enhancements and best practices
  • Design, develop, and maintain integrations between Batesville CRM, MAP, and other business systems (e.g., ERP, analytics platforms)
  • Ensure accurate data flow and synchronization across platforms
  • Support excellence of delivery and data governance by ensuring adequate QA & alerting processes
  • Develop and maintain technology systems that help enable Batesville’s sales and marketing teams.
  • Design, develop and manage automated workflows that enable marketing performance.

Requirements

  • Bachelor’s degree (B.S./B.A.) or equivalent from a college or university in a technical field such as Information Systems, Computer Science, or other related field of study
  • Minimum of seven years related experience and/or training; or equivalent combination of education and experience
  • Advanced knowledge of CRM system design, implementation, support, administration and associated application integrations for at least one enterprise level CRM & Marketing Automation platform (Oracle Sales Cloud, HubSpot, Salesforce, etc.)
  • Experience in Development of Custom applications, Workflows, and Validation rules, and ability to work independently to resolve Technical CRM Issues
  • Experience using project management toolsets such as Jira and working in an agile project framework
  • Experience working with version control tools such as Github to maintain custom code and workflow capabilities
  • Clear understanding of the System Development Life Cycles and data quality principles including requirements gathering, system design, and implementation
  • Intermediate knowledge of relational database architecture and tools and query concepts including SQL Server, Oracle and general PL/SQL concepts
  • Intermediate Communication skills (written and oral), Organization, and Interpersonal Skills

Preferred

  • Experience in Design and development of custom applications, features, and integrations within the CRM platform
  • Experience in any of the following applications Oracle Sales Cloud, Incentive Compensation, Oracle Service Cloud, VBCS Development and DCS Portal
  • Intermediate knowledge of Rest APIs, Groovy Scripting
  • Intermediate knowledge of project management toolsets and concepts including knowledge of project and portfolio management (PPM) solutions
  • Intermediate understanding of the System Development Life Cycle
  • Intermediate understanding of ITSM

Benefits

  • IMMEDIATE ELIGIBILITY – Comprehensive medical, dental and vision insurance, as well as prescription coverage, short-term disability, Employee Assistance Program (EAP), and more.
  • Generous 401K Matching Program
  • Paid time off
  • Opportunities for development and advancement

Salaries

Posted range

$120K/yr – $150K/yr

Taken straight from the job posting.

See all Batesville Casket Company salaries

IT Application Manager (CRM and Marketing Automation)

Batesville Casket Company · USA · Remote