International Marketing Manager

District of Columbia, USA (Hybrid)

$65K/yr – $75K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Drive international marketing for event clients by leading market research, partnerships, and cross-border campaigns.

  • Own international market research, strategy, and execution for assigned clients.
  • Must-have: 3–5 years of international marketing experience.
  • Standout: Proven ability to broker international partnerships and coordinate translation workflows.

Job Description

Responsibilities

  • Perform international market research and analysis to evaluate potential growth opportunities for event clients, inform international campaign strategies, and develop tactical plans.
  • Manage and execute defined international scopes of work for assigned clients.
  • Identify, vet and broker international partnerships on behalf of clients with industry counterparts in overseas markets.
  • Serve as our client’s international liaison and relationship manager maintaining strong relationships with international media partners, delegations, and other organizations; ensuring that all communications appropriately represent the client.
  • Serve as agency liaison and project manager with service providers supporting translation/transcreation of client assets.
  • Collaborate with colleagues on the accounts, content and digital teams as needed to ensure that international tasks are completed correctly and on deadline.
  • Monitor, track and report the performance of assigned international campaigns and suggest adjustments to international plan to optimize outcomes, if needed.
  • Monitor assigned scopes of work to ensure they are on target and delivered within budget, identifying ways to optimize efficiencies.
  • Support development of new international marketing products and services.
  • Serve as a contributor to agency marketing content for internal and external audiences.

Requirements

  • 3 - 5 years of international marketing experience
  • Experience working with cross-cultural stakeholders or organizations
  • Strong verbal and written communication skills
  • Hybrid schedule requiring in-office and/or show-site 2-3 days per week
  • Location preference: Washington, DC or Alexandria, VA
  • Travel up to 25%

Preferred

  • Bi- or multi-lingual; Spanish fluency, preferred
  • Degree in international business, international relations, or cross-cultural communications a plus
  • Agency and/or event marketing experience a plus
  • Experience working with cross-cultural stakeholders or organizations

Benefits

  • Medical, Dental, Vision Insurance
  • Tuition Reimbursement
  • Paid Parental Leave
  • Life, Accident and Disability
  • Retirement with Company Match
  • Paid Time Off
mdg logo

mdg

As the nation’s leading agency specializing in event and association marketing, mdg, a Freeman company, delivers results. Our fusion of strategy, creativity and technology results in marketing and public relations campaigns that attract more qualified attendees, high-profile exhibitors, active members and brand stalwarts.

Founded in 1976
San Diego, California, USA
390 employees (74 in marketing)

Traffic Signals

Monthly Visitors
3.5K
Traffic Source Mix
Search
35.6%
Direct
41.5%
Referral
5.5%
Social
15.8%
Paid
1.4%

Headcount Trend

Current headcount: ~393

Marketing Team

Marketing Team Size
50 (13% of company)
Marketing Roles Posted (Last 30 Days)
1