Intern, Social Media Marketing, Opengear (Hopkins, MN)

Hopkins, MN (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 4 months ago

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Job Summary

Support Opengear’s social media program by creating and repurposing content across LinkedIn, while tracking performance to inform recommendations.

  • Own the social content calendar execution for LinkedIn and related channels.
  • Must-have: Currently pursuing a degree in marketing, communications, journalism, digital media, or related field.
  • Standout: Willing to pilot new social channels to measure brand awareness and recruitment visibility.

Job Description

Responsibilities

  • Support execution of Opengear’s social media content calendar, with primary emphasis on LinkedIn
  • Create and repurpose social content from existing marketing assets while adhering to Opengear’s brand voice, visual standards, and style guidelines
  • Assist with short-form video concepts, copy drafting, and basic creative briefs to support a consistent digital user experience
  • Research, propose, and pilot a new social media channel to evaluate brand awareness, engagement, and recruitment visibility
  • Track and report performance metrics including posting cadence, engagement rates, follower growth, content output, and pilot channel results
  • Summarize insights and provide clear, data-backed recommendations based on performance trends and learnings

Requirements

  • Currently pursuing a degree in marketing, communications, journalism, digital media, or a related field
  • Strong interest in social media, content creation, and digital marketing
  • Clear, concise writing skills with strong attention to tone, audience, and brand consistency
  • Comfortable working with performance metrics and drawing basic insights from data
  • Highly organized, curious, and able to manage multiple tasks in a deadline-driven environment

Preferred

  • Familiarity with LinkedIn, TikTok, or other emerging social platforms
  • Basic experience with short-form video or social content tools such as Canva, CapCut, or Adobe Express
  • Interest in B2B, SaaS, or technology marketing

Benefits

  • This internship provides real-world exposure to B2B social media strategy within a global technology company.
  • Interns will gain practical experience managing content calendars, developing creative concepts, repurposing content across channels, and analyzing performance metrics to inform recommendations.
  • The role is designed to deliver meaningful, portfolio-ready work tied directly to live marketing programs and business objectives.
Digi International logo

Digi International

3.5 Glassdoor

Digi International (Digi) is a leading global provider of mission-critical and business-critical machine-to-machine (M2M) and Internet of Things (IoT) connectivity products and services. We help our customers create next generation connected products and deploy and manage critical communications infrastructures in demanding environments. Our embedded modules and off-the-shelf routers, gateways and network products are designed for relentless reliability and deliver unquestioned performance and security. Our cloud-based software and professional services help customers put their connected products and assets to work across a broad range of mission-critical industry applications. Founded in 1985, we’ve helped our customers connect over 100 million things, and growing.

Founded in 1985
Hopkins, Minnesota, USA
922 employees (117 in marketing)
62% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
326.3K
Monthly Google Ads Budget
$9K
Traffic Source Mix
Search
54.3%
Direct
35.9%
Referral
6.6%
Social
2%
Paid
1.1%

Headcount Trend

Current headcount: ~926

Marketing Team

Marketing Team Size
94 (10% of company)

Funding

Total Funding
$250M
Last Raise
$250M
Post IPO Debt, 2 years ago

Funding History

  • Dec 2023
    Post IPO Debt • $250M

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