Integrated Marketing Manager (Contract)

California, MO (Hybrid)

$70/hr – $80/hrMid Level4+ years expContract

Posted 4 months ago

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Job Summary

Drive GTM and end-to-end campaigns with cross-functional alignment and data-driven impact.

  • Must-have: 4+ years in integrated marketing/demand-gen with campaign GTM experience.
  • Standout: SaaS/B2B tech exposure and proven funnel metrics impact on leads and pipeline velocity.
  • Standout: Cross-functional leadership across marketing, sales, and product with data-driven decision making.

Job Description

Responsibilities

  • Own the go-to-market (GTM) strategy for campaigns, connecting business goals to actionable plans.
  • Develop integrated marketing strategies that drive measurable outcomes and span operational, executional, and analytical processes.
  • Collaborate with marketing, sales, and product stakeholders to define objectives, identify target audiences, and allocate resources effectively.
  • Lead cross-functional teams to align on campaign priorities, timelines, and deliverables.
  • Guide campaign strategy from concept to execution, ensuring consistency, quality, and collaboration across marketing operations, content, field, digital, and partner marketing.
  • Collaborate with product marketing, product, and sales teams to ensure campaign messaging is consistent, goal-oriented, and aligned with target markets, personas, and use cases that reflect company priorities.
  • Translate strategic plans into data-driven campaigns with clear KPIs and outcomes.
  • Oversee the full campaign lifecycle, including concept development, resource allocation, project management, piloting, and scaling.
  • Continuously refine campaigns using real-time insights and analytics to enhance effectiveness.
  • Drive post-campaign evaluations to assess success, identify learnings, and optimize future efforts.

Requirements

  • 4+ years of experience in integrated marketing, demand generation or related roles, with a focus on campaign GTM strategy.
  • Experience working with SaaS, B2B tech, or high-growth environments.
  • Strong understanding of closed-loop marketing processes from ideation to analysis.
  • Experience with funnel metrics and levers to move the needle on generating qualified leads and accelerating opportunity and pipeline velocity.
  • Excellent project management and organizational skills, with experience managing complex, multi-stakeholder initiatives.
  • Proficiency in marketing automation, CRM, and analytics tools (e.g., HubSpot, Marketo, Salesforce, Google Analytics).
  • Strategic thinker who excels at driving alignment and collaboration across teams.
  • Analytical mindset with a passion for leveraging data to inform decisions and optimize campaigns.
  • Exceptional communicator, able to distill complex ideas into actionable plans.
  • A self-starter who thrives in a fast-paced, high-growth environment.

Preferred

  • Experience driving enterprise demand for a freemium SaaS, bottoms-up, or open source business.

Benefits

  • We invest in our employees’ well-being and long-term success through a competitive, market-aligned benefits program that meets or exceeds local market standards across all of the regions in which we hire. Benefits offerings vary by location to reflect local requirements and norms. For more detailed, location-specific information, please visit Semgrep Benefits .
  • Semgrep is an equal-opportunity employer seeking a diverse range of backgrounds. We value who you are — including your cultural heritage, your socioeconomic status, your age, your race, your gender, your sexual orientation, your disabilities. We value what’s vitally important to you — your family, your religion, your politics. We value what you love in this world — your music, your weekend pursuits.
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Semgrep

4.9 Glassdoor

Semgrep is on a mission to make it expensive to exploit software. As the team behind the most popular SAST, we built the Semgrep AppSec Platform to deliver industry-leading code, dependency, and secrets scanning to enable organizations to ship secure code quickly without slowing down development. With fast, customizable code analysis across large codebases, Semgrep helps teams catch vulnerabilities early and fix them faster. Leading companies like Snowflake, Plaid, Figma, Lyft, and Dropbox rely on Semgrep to secure their software.Semgrep is funded by top investors, including Felicis Ventures, Lightspeed Venture Partners, Menlo Ventures, Redpoint Ventures, and Sequoia Capital.

Founded in 2017
San Francisco, California, USA
222 employees (21 in marketing)
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
150.3K
Monthly Google Ads Budget
$12.9K
Traffic Source Mix
Search
41.6%
Direct
43.7%
Referral
11.4%
Social
2.5%
Paid
0.7%

Headcount Trend

Current headcount: ~224

Marketing Team

Marketing Team Size
18 (8% of company)
Median Career Experience
15 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$193M
Last Raise
$100M
Series D, 1 years ago

Funding History

  • Feb 2025
    Series D • $100M
  • Apr 2023
    Series C • $53M
  • Jul 2021
    Series B • $27M

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