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Marketing jobs

984 marketing jobs

2 weeks ago

Cadillac Influencer Marketing Lead

General Motors

USA (Hybrid)Full time$106K/yr – $141K/yr

3 weeks ago

Talent & Influencer Relations Manager

Gallery Media Group

New York City, NY (On-site)Full time$65K/yr – $75K/yr

3 weeks ago

Social Media + Influencer Manager

The Kraze Agency

West Hollywood, CA (Hybrid)Full time$35/hr – $40/hr

3 weeks ago

Director, Influencer Marketing

Orchestra

New York City, NY (Hybrid)Full time$110K/yr – $120K/yr

3 weeks ago

Social Media Content Creator & Influencer Marketing Coordinator

Lingua Franca

New York City, NY (On-site)Full time$70K/yr – $75K/yr

3 weeks ago

Creator / Influencer Outreach (Global Market) | Up to 20 triệu/ tháng

Ecom 84 LLC

New York, USA (Hybrid)Full time₫14000K/mo – ₫20000K/mo

3 weeks ago

Influencer Campaign Success Manager

HireInfluence

USA (Remote)Contract

3 weeks ago

Brand Influencer

TEAM Enterprises

Boston, MA (On-site)Part time

3 weeks ago

Influencer Marketing Manager

Konnect Agency

Los Angeles, CA (Hybrid)Full time$80K/yr – $90K/yr

3 weeks ago

Influencer Marketing Specialist

Sézane

New York City, NY (On-site)Full time$80K/yr – $85K/yr

3 weeks ago

Fall Internship, Influencer & Celebrity Relations

BPCM

West Hollywood, CA (Hybrid)Internship

3 weeks ago

Creator & Influencer Manager

NinjaTrader

Chicago, IL (Hybrid)Full time$95K/yr – $145K/yr

3 weeks ago

Director, Social and Influencer Marketing

Supergoop!

New York City, NY (On-site)Full time$140K/yr – $145K/yr

3 weeks ago

News Reporter / Multimedia Content Creator & Brand Influencer - KPQ

Townsquare Media

Wenatchee, WA (On-site)Full time$42K/yr – $46K/yr

3 weeks ago

Organic Social & Influencer Marketing Manager

The Avon Company

New York City, NY (On-site)Full time$110K/yr – $120K/yr

3 weeks ago

Influencer Outreach Intern (Summer 2026)

AestheticMatch

USA (Remote)Full time

3 weeks ago

Influencer & Creator Partnerships Manager

Yoto

New York City, NY (Hybrid)Full time$100K/yr – $110K/yr

3 weeks ago

Director, Social, Influencer & Events

the-talent-project.com

New York City, NY (Hybrid)Full time$150K/yr – $160K/yr

3 weeks ago

Influencer Marketing Coordinator

Fabletics

El Segundo, CA (Hybrid)Full time$26/hr – $28/hr

3 weeks ago

Social Media & Influencer Marketing Manager

American International Industries

Commerce, CA (On-site)Full time$65K/yr – $75K/yr

All Influencer Marketing roles in the US

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All Influencer Marketing roles in the US

Get alerts for this search

984 jobs

Cadillac Influencer Marketing Lead

General Motors

USA (Hybrid)

$106K/yr - $141K/yrIn-houseFull-timeSenior level7+ years exp.

2 weeks ago

Talent & Influencer Relations Manager

Gallery Media Group

New York City, NY (On-site)

$65K/yr - $75K/yrIn-houseFull-timeMid level3+ years exp.

3 weeks ago

Social Media + Influencer Manager

The Kraze Agency

West Hollywood, CA (Hybrid)

$35/hr - $40/hrAgencyFull-timeMid level4+ years exp.

3 weeks ago

Director, Influencer Marketing

Orchestra

New York City, NY (Hybrid)

$110K/yr - $120K/yrIn-houseFull-timeDirector/executive5+ years exp.

3 weeks ago

Social Media Content Creator & Influencer Marketing Coordinator

Lingua Franca

New York City, NY (On-site)

$70K/yr - $75K/yrIn-houseFull-timeMid level2+ years exp.

3 weeks ago

Creator / Influencer Outreach (Global Market) | Up to 20 triệu/ tháng

Ecom 84 LLC

New York, USA (Hybrid)

₫14000K/mo - ₫20000K/moIn-houseFull-timeMid level2+ years exp.

3 weeks ago

Influencer Campaign Success Manager

HireInfluence

USA (Remote)

$105K/yr - $113K/yr (Est.)AgencyContractSenior level5+ years exp.

3 weeks ago

Brand Influencer

TEAM Enterprises

Boston, MA (On-site)

In-housePart-timeIntern/new grad

3 weeks ago

Influencer Marketing Manager

Konnect Agency

Los Angeles, CA (Hybrid)

$80K/yr - $90K/yrAgencyFull-timeSenior level5+ years exp.

3 weeks ago

Influencer Marketing Specialist

Sézane

New York City, NY (On-site)

$80K/yr - $85K/yrIn-houseFull-timeMid level4+ years exp.

3 weeks ago

Fall Internship, Influencer & Celebrity Relations

BPCM

West Hollywood, CA (Hybrid)

AgencyInternshipIntern/new grad

3 weeks ago

Creator & Influencer Manager

NinjaTrader

Chicago, IL (Hybrid)

$95K/yr - $145K/yrIn-houseFull-timeSenior level6+ years exp.

3 weeks ago

Director, Social and Influencer Marketing

Supergoop!

New York City, NY (On-site)

$140K/yr - $145K/yrIn-houseFull-timeDirector/executive

3 weeks ago

News Reporter / Multimedia Content Creator & Brand Influencer - KPQ

Townsquare Media

Wenatchee, WA (On-site)

$42K/yr - $46K/yrAgencyFull-timeMid level

3 weeks ago

Organic Social & Influencer Marketing Manager

The Avon Company

New York City, NY (On-site)

$110K/yr - $120K/yrIn-houseFull-timeMid level5+ years exp.

3 weeks ago

Influencer Outreach Intern (Summer 2026)

AestheticMatch

USA (Remote)

In-houseFull-timeIntern/new grad

3 weeks ago

Influencer & Creator Partnerships Manager

Yoto

New York City, NY (Hybrid)

$100K/yr - $110K/yrIn-houseFull-timeSenior level4+ years exp.

3 weeks ago

Director, Social, Influencer & Events

the-talent-project.com

New York City, NY (Hybrid)

$150K/yr - $160K/yrIn-houseFull-timeDirector/executive8+ years exp.

3 weeks ago

Influencer Marketing Coordinator

Fabletics

El Segundo, CA (Hybrid)

$26/hr - $28/hrIn-houseFull-timeMid level2+ years exp.

3 weeks ago

Social Media & Influencer Marketing Manager

American International Industries

Commerce, CA (On-site)

$65K/yr - $75K/yrIn-houseFull-timeMid level3+ years exp.

3 weeks ago

General Motors

Cadillac Influencer Marketing Lead

USA (Hybrid)

$106K/yr – $141K/yrSenior Level7+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own Cadillac’s cross-channel influencer strategy and build a durable creator ecosystem that signals luxury, innovation, and performance while tying programs to Cadillac’s business priorities and measurable impact.

Cross-channel Creator Strategy: shape paid, earned, owned, and experiential programs that activate luxury narratives and move audiences across key moments.
Long-term Partnerships: move creator work from one-off activations to sustained brand-building relationships with clear KPIs and learning agendas.
Measurement & Governance: define KPI framework, reporting, and cross-functional alignment to prove business value and guide planning.

Job Description

Responsibilities

Lead Cadillac’s influencer and creator strategy across paid, earned, owned, and experiential programs.
Shape a differentiated creator ecosystem that advances Cadillac’s luxury, innovation, design, and performance narratives in culturally relevant ways.
Develop creator programs that support Cadillac’s key business and brand priorities, including prestige, cultural relevance, younger buyer connection, luxury perception, and performance credibility.
Serve as the strategic lead across Cadillac influencer work, ensuring creator programs are integrated into broader brand, social, communications, and experiential planning.
Guide the development of longer-term creator partnership models that move beyond one-off activations toward more sustained brand-building relationships.
Lead creator strategy for major tentpoles including vehicle launches, prestige activations, motorsports storytelling, and Cadillac Formula 1-related moments.
Influence creative, content, and amplification strategies so creator work is designed for maximum impact across channels and audiences.
Oversee agency partners and external collaborators, ensuring strong strategic recommendations, operational excellence, and high-quality program delivery.
Drive alignment across cross-functional stakeholders, creating clarity around objectives, deliverables, approvals, timelines, and measurement.
Help establish standards and ways of working for Cadillac creator marketing across teams and partners.

Requirements

Significant experience (7+ years) in influencer marketing, creator strategy, brand marketing, social marketing, or integrated communications.
Proven success leading complex creator programs for premium, luxury, lifestyle, automotive, entertainment, or culturally relevant brands.
Demonstrated ability to develop strategy and translate it into integrated programs with measurable impact.
Strong experience influencing cross-functional stakeholders and aligning teams around a shared strategic direction.
Experience managing agency partners, external talent ecosystems, and multifaceted campaign workflows.
Strong understanding of paid, earned, and owned creator strategies and how they support broader brand and business outcomes.
Excellent communication, collaboration, and strategic storytelling skills.
Strong business judgment, creative instincts, and ability to balance innovation with operational rigor.
Familiarity with legal review, disclosures, talent agreements, and compliance requirements related to influencer and creator marketing.
Willingness to travel and adapt to a fast-changing luxury automotive environment.

Preferred

Experience in luxury, automotive, or performance-led brand environments.
Experience developing long-term ambassador, cohort, or platform-based creator strategies.
Experience supporting creator programs tied to experiential or globally visible cultural moments.
Strong fluency in creator measurement, reporting frameworks, and performance evaluation.
Experience contributing to annual planning, prioritization, or longer-range brand strategy.

Benefits

Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

General Motors

3.7 Glassdoor

General Motors’ vision is to create a world with Zero Crashes, Zero Emissions and Zero Congestion, and we have committed ourselves to leading the way toward this future. Today, we are in the midst of a transportation revolution, and we have the ambition, the talent and the technology to realize the safer, better and more sustainable world we want. As an open, inclusive company, we’re also creating an environment where everyone feels welcomed and valued for who they are. One team, where all ideas are considered and heard, where everyone can contribute to their fullest potential, with a culture based in respect, integrity, accountability and equality. Our team brings wide-ranging perspectives and experiences to solving the complex transportation challenges of today and tomorrow.For information on the GM Privacy Statement, please visit http://www.gm.com/privacy-statement.html

Founded in 1908

Detroit, Michigan, USA

107K employees (5,243 in marketing)

www.gm.com

65% recommend to a friend

59% CEO approval

Traffic Signals

Monthly Visitors

Monthly Google Ads Budget

$612.7K

Traffic Source Mix

18.8%

Direct

47%

Referral

32%

Social

0.4%

Paid

1.7%

Headcount Trend

Current headcount: ~106.9K

Marketing Team

Marketing Team Size

2,287 (2% of company)

Median Career Experience

16 years

Median Tenure

9.8 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Norm de Greve

Global Chief Marketing Officer

At the company for 3 years 1 month

Claudia Stratmann

Chief Marketing Officer, Customer Care and Aftersales

At the company for 29 years 1 month

Nick Mulholland

Vice President Brand & Product Communications

At the company for 1 year 3 months

Anish Koppula

Global Head, Marketing Measurement Science

At the company for 1 year 9 months

Funding

Total Funding

$8.5B

Last Raise

$2B

Post IPO Debt, 11 months ago

Funding History

May 2025
Post IPO Debt • $2B
Oct 2024
Grant • $8M
Jul 2024
Grant • $500M

Recent News

GM's new product chief Sterling Anderson eyes technology renaissance for automaker

Dec 4, 2025 • CNBC

General Motors Invests $500M In Factory to Double Down on Gas-Powered Cars

Dec 1, 2025 • Autoblog

General Motors invoking 1,140 layoffs at Detroit's Factory Zero

Nov 26, 2025 • CBS News

Responsibilities

Lead Cadillac’s influencer and creator strategy across paid, earned, owned, and experiential programs.
Shape a differentiated creator ecosystem that advances Cadillac’s luxury, innovation, design, and performance narratives in culturally relevant ways.
Develop creator programs that support Cadillac’s key business and brand priorities, including prestige, cultural relevance, younger buyer connection, luxury perception, and performance credibility.
Serve as the strategic lead across Cadillac influencer work, ensuring creator programs are integrated into broader brand, social, communications, and experiential planning.
Guide the development of longer-term creator partnership models that move beyond one-off activations toward more sustained brand-building relationships.
Lead creator strategy for major tentpoles including vehicle launches, prestige activations, motorsports storytelling, and Cadillac Formula 1-related moments.
Influence creative, content, and amplification strategies so creator work is designed for maximum impact across channels and audiences.
Oversee agency partners and external collaborators, ensuring strong strategic recommendations, operational excellence, and high-quality program delivery.
Drive alignment across cross-functional stakeholders, creating clarity around objectives, deliverables, approvals, timelines, and measurement.
Help establish standards and ways of working for Cadillac creator marketing across teams and partners.

Requirements

Significant experience (7+ years) in influencer marketing, creator strategy, brand marketing, social marketing, or integrated communications.
Proven success leading complex creator programs for premium, luxury, lifestyle, automotive, entertainment, or culturally relevant brands.
Demonstrated ability to develop strategy and translate it into integrated programs with measurable impact.
Strong experience influencing cross-functional stakeholders and aligning teams around a shared strategic direction.
Experience managing agency partners, external talent ecosystems, and multifaceted campaign workflows.
Strong understanding of paid, earned, and owned creator strategies and how they support broader brand and business outcomes.
Excellent communication, collaboration, and strategic storytelling skills.
Strong business judgment, creative instincts, and ability to balance innovation with operational rigor.
Familiarity with legal review, disclosures, talent agreements, and compliance requirements related to influencer and creator marketing.
Willingness to travel and adapt to a fast-changing luxury automotive environment.

Preferred

Experience in luxury, automotive, or performance-led brand environments.
Experience developing long-term ambassador, cohort, or platform-based creator strategies.
Experience supporting creator programs tied to experiential or globally visible cultural moments.
Strong fluency in creator measurement, reporting frameworks, and performance evaluation.
Experience contributing to annual planning, prioritization, or longer-range brand strategy.

Benefits

Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.