Influencer Marketing Associate

New York City, NY (Hybrid)

$64K/yr – $80K/yrMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own influencer program end-to-end with channel partners, budgets, and cross-functional alignment to drive incremental growth and returns.

  • Own influencer programs across brand objectives, creator partnerships, and creative collaboration to drive ROI.
  • Lead platform relationships, recruiter outreach, briefing, contracts, and performance reporting to optimize impact.
  • Collaborate with analytics to measure incrementality and deliver leadership-ready insights while scaling top performers.

Job Description

Responsibilities

  • Support development and execution of influencer marketing strategies aligned to brand and business objectives.
  • Manage influencer campaigns from planning through execution, optimization, and post-campaign reporting.
  • Identify opportunities to scale high-performing creator partnerships and expand program reach.
  • Partner closely with Paid Media, Brand Marketing, Creative, and Analytics teams to ensure alignment across campaigns and business priorities.
  • Own day-to-day relationships with key influencer platforms and partners, including ShopMy, LTK, TikTok, and agency partners.
  • Manage platform budgets, campaign timelines, and promotional calendars.
  • Evaluate new platform opportunities, tools, and partnerships to drive incremental growth.
  • Ensure all partner deliverables are executed accurately and on schedule.
  • Build and maintain strong relationships with creators, managers, and agencies.
  • Coordinate creator recruitment, outreach, gifting, contracts, briefing, approvals, and content execution.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • 2–4 years of experience in influencer marketing, affiliate marketing, paid media, or digital marketing.
  • Experience working with influencer platforms such as ShopMy, LTK, TikTok Creator Marketplace, or similar.
  • Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
  • Analytical mindset with experience interpreting campaign performance and making data-driven recommendations.
  • Excellent communication and relationship-building skills.

Preferred

  • Experience within retail, fashion, beauty, lifestyle, or consumer brands.
  • Familiarity with affiliate marketing and performance-based influencer programs.
  • Experience working with analytics and reporting platforms.
  • Understanding of paid social amplification and creator whitelisting/boosting strategies.

Benefits

  • Health & Well-being - Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.
  • Associate Discount - We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).
  • Summer Fridays - In addition to our hybrid work model, we also close our office at 1:00 PM every Friday during the Summer months.
  • Community Impact - We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.
  • Winter Break - In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.
J.Crew logo

J.Crew

Since 1983, we’ve been designing pieces that feel both familiar and refreshingly new, crafted with unbeatable quality and distinctive point of view...it’s no wonder we’ve been in your closet for four decades and counting.Today, we continue to do the classics our way, inspiring not only how you shop but also how you express your personal style. Our commitment runs deeper than just making great clothes—we're proud of our role in getting you dressed with confidence, character and the unique style sensibility that makes us who we are.

Founded in 1983
New York, New York, USA
15K employees (1,899 in marketing)