Responsibilities

• Ideate, produce, and publish daily content across TikTok, Instagram Reels, YouTube Shorts, and emerging platforms that drives brand awareness and revenue
• Serve as a primary on-camera brand representative for product launches, campaigns, and community activations
• Develop content strategies rooted in data, trend analysis, and platform algorithm expertise
• Collaborate directly with leadership and marketing on campaign direction, go-to-market launches, and brand storytelling
• Build and nurture the Taily community through authentic engagement across comments, DMs, and creator collaborations
• Represent Taily at industry events, trade shows, and brand activations as a polished ambassador
• Report on content performance with clear KPIs and use insights to continuously optimize output

Requirements

• An established and active social media presence with a minimum of 10k followers on at least one major platform. We will review your content before we review your resume.
• A proven track record of creating content that generates measurable reach, engagement, and conversion
• Expert-level understanding of TikTok, Instagram, and YouTube algorithms, trends, and best practices
• A magnetic, confident, and authentic on-camera presence
• Proficiency in content creation and editing tools such as CapCut, Adobe Premiere Pro, Canva, or equivalent
• A genuine passion for pets, animal health, and the wellness industry
• The ability to work independently, move fast, and execute without hand-holding

Preferred

• You are a pet parent (A must)
• Previous experience in influencer marketing, UGC creation, or brand ambassador roles
• Background in the pet industry, health and wellness, or consumer packaged goods
• Professional photography or videography capabilities beyond mobile

Benefits

• Full remote or hybrid flexibility. Perform at your best from wherever you and your pet thrive.
• Real creative ownership and a seat at the table on brand direction
• The opportunity to grow with a category-defining pet wellness brand at an inflection point
• Product perks for your entire furry family