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Common Sail Investment Group

HubSpot Administrator

USA (Unknown)

Salary Not AvailableMid Level3+ years exp

Posted 8 days ago

Job Summary

Own the HubSpot environment end to end, driving CRM, marketing operations, data governance, reporting, and integrations while partnering across Marketing, Sales, and Operations to translate requirements into scalable HubSpot solutions and leverage AI to boost productivity.

  • Lead CRM administration, campaigns, workflows, dashboards, and data quality.
  • Collaborate with cross-functional teams to turn business requirements into scalable HubSpot solutions and adopt AI features.

Job Description

Responsibilities

  • Administer and optimize HubSpot CRM, including contacts, properties, lists, pipelines, permissions, and data quality.
  • Support marketing campaigns from setup through execution and reporting, including emails, forms, landing pages, lists, segmentation, and workflows.
  • Build, maintain, and optimize automated workflows for lead nurturing, communications, notifications, and internal business processes.
  • Develop and manage audience segments and contact lists based on lifecycle stage, engagement, geography, community, referral source, and other business criteria.
  • Create and maintain HubSpot dashboards and reports to measure campaign performance, lead generation, engagement, conversion, and other key business metrics.
  • Analyze marketing and CRM data to identify trends, opportunities, performance gaps, and areas for improvement.
  • Partner with Marketing, Sales/Business Development, Operations, and leadership to translate business requirements into scalable HubSpot solutions.
  • Evaluate and leverage HubSpot AI capabilities to improve productivity, automation, reporting, content creation, and customer engagement.
  • Support CRM and marketing technology integrations and help troubleshoot data flow and system-related issues.
  • Maintain documentation, governance standards, configuration records, and best practices for HubSpot processes and platform administration.

Requirements

  • Bachelor’s degree in Information technology, Computer Science, Business, Communications, Marketing, or a related field.
  • 3+ years of experience as a HubSpot Administrator, CRM Administrator, Marketing Operations Specialist, or in a similar role.
  • Strong hands-on experience administering and supporting HubSpot Marketing Hub and HubSpot CRM.
  • Strong understanding of HubSpot features, functionality, configuration, and best practices.
  • Familiarity with HubSpot Hubs and subscription tiers and how they align with different business functions and requirements.
  • Demonstrated experience implementing or onboarding HubSpot for B2B organizations or clients.
  • Hands-on experience with email campaigns, lists, audience segmentation, workflows, forms, landing pages, and marketing automation.
  • Experience creating dashboards and reports and analyzing marketing and CRM performance data.
  • Experience supporting HubSpot integrations and data synchronization with other CRM, marketing, business, and third-party systems.
  • Strong understanding of CRM data management, data integrity, data governance, and data quality.

Preferred

  • Experience with HubSpot Service Hub, HubSpot AI and AI-enabled marketing, CRM, or productivity tools.
  • HubSpot certifications in Marketing Hub, CRM, Service Hub, or HubSpot Administration.
  • Experience with CRM integrations and marketing technology platforms.
  • Working knowledge of other CRM and marketing automation platforms, such as Salesforce, Pardot, Marketo, or similar systems.
  • Experience working in senior living, senior healthcare, or a related industry.
  • Familiarity with the senior living customer journey, including prospects, families, referral partners, and community-level marketing.
Common Sail Investment Group logo

Common Sail Investment Group

Common Sail Investment Group (CSIG) is a privately owned and operated holding company based in Brighton, Michigan. Our philosophy of making the most out of every minute of every day, is infused throughout our operations. In fact, our passion for what we do is noticeable in everything we do.We serve and support our businesses with a unique shared services model that allows them to focus on their core business by centralizing all other necessary business functions including: Employee Experience, Financial, Implementation, Legal, Marketing, Operations, Performance, Project Management, Research, Strategy and Technology.Not Just Making Every Day Great. Making Every Minute Great. There are 1,440 minutes in every single day. We aspire to make each one of them an exceptional moment. This philosophy is supported by our 6 powerful, yet simple pillars: Dream Big, Have Courage, Take Initiative, Be Accountable, Give Back & Enjoy it. We strive to fulfill the aspirational yet unattainable goal of creating the absolute best experience with every person, in every interaction, every minute of every day.It begins with empowering our employees. Every employee, at every level of the company, is expected to perform like a leader. Everyone is encouraged and expected to put the needs of each other above everything else. No one here just “does their job” The mission is to create the absolute best experiences. This emphasis on putting people first has helped us successfully grow for the right reasons.Our environment attracts dreamers, adventurers, creators, givers and believers to seek career opportunities with us. We find people who believe that true happiness is only found in the service of others. We want high-performers with diverse skill sets and big hearts.

Founded in 2004
Brighton, Michigan, USA
274 employees (24 in marketing)
www.csig.com

Marketing Team

Marketing Team Size
19 (7% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
4.4K

Headcount Trend

Current headcount: ~274
Common Sail Investment Group logo

HubSpot Administrator

Common Sail Investment Group · USA · Unknown