Responsibilities

• Provides accurate information regarding home health services in response to inquiries by healthcare providers and general public.
• Collaborates with the Home Health Area Market Executive and Director of Growth to create a development plan aimed at educating healthcare providers and the public about the Home Health Program's benefits.
• Maintains current data on market area, competitors, and marketing strategies.
• Maintains an organized approach to territory management.
• Provides excellent service to the community while ensuring a balanced and sustainable mix of admissions.
• Prepares and conducts calls and presentations to potential referral sources.
• Participates in strategic planning and the analysis for their assigned territory in conjunction with the Home Health agency business plan.
• Coordinates with clinical management staff in planning in-services and presentations, and in addressing issues with referral sources.
• Participates in community and organizational programs as requested to promote professional growth and understanding of Home Health care.
• Performs other duties as assigned.

Requirements

• Bachelor's degree in Marketing, Business, or a health-related field strongly preferred.
• One (1) to two (2) years of related experience preferred. A combination of education and experience will be considered.
• Experience in healthcare marketing preferred.
• Mathematical Skills: Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percentage.
• Language Skills: Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from leaders, team members, investors, and external parties. Strong written and verbal communications.
• Other Skills and Abilities: Ability to understand, read, write, and speak English. Articulates and embraces hospice philosophy. Strong organizational and time management skills. Must be able to work a flexible schedule to include nights and weekends. Must be able to travel. Excellent communication skills. Proficiency in skills related to public relations and marketing. Ability to work independently in the management of assigned responsibilities. Must maintain a relationship with all referral sources to make sure we are meeting their needs, as well as those of the patients, families, support staff, etc.
• Strong organizational and time management skills.

Preferred

• Strong negotiation skills a plus.

Benefits

• Enhanced Benefits: Enjoy competitive pay, flexible time off, tuition reimbursement, and wellness programs designed for your well-being.