Home Care Marketer

Lancaster, PA (Unknown)

$50K/yr – $150K/yrMid LevelFull time

Posted 3 months ago

Job Summary

Drive in-field outreach for a healthcare referral role, turning connections into high-quality, honest referrals with independent territory ownership.

  • Own in-field outreach to families, patients, and community partners to generate referrals.
  • Must-have: Proven healthcare marketing/liaison experience.
  • Standout: Ability to work independently with driver’s license and reliable transportation.

Job Description

Responsibilities

  • Be the welcoming face and voice of our agency in the community
  • Talk with families, patients, caregivers, and community members about how we can support them at home
  • Build meaningful relationships in all kinds of places: hospitals, rehabs, SNFs, doctor’s offices, senior buildings, parks, churches, community centers, laundromats, barbershops, local businesses, health fairs—anywhere people might need help
  • Turn those connections into high-quality referrals rooted in honesty and care
  • Take ownership of your territory: track your outreach, follow through, and help us grow the right way

Requirements

  • ⭐ MUST HAVE: Proven experience in healthcare marketing / liaison / business development (home care, home health, hospice, SNF, rehab, etc.)
  • A kind, approachable, professional communicator
  • Someone self-motivated, competitive in a healthy way, and proud of their results
  • Comfortable working independently in the field
  • Valid driver’s license & reliable transportation

Benefits

  • PTO
  • Referral bonus programs
  • A supportive leadership team that has your back, gives you room to be creative, and celebrates your wins
  • Freedom to build something meaningful in your own style—without being boxed into only “traditional” referral sources
It's Your Home Care logo

It's Your Home Care

At It's Your Home Care, we believe in pulling back the drapes and bringing in the light of sunshine into life. Every client interaction is guided by our belief that real care is about enveloping each day with the light of love and compassion.

Harrisburg, Pennsylvania, USA
9 employees

Salaries

Posted range

$50K/yr – $150K/yr

Taken straight from the job posting.

See all It's Your Home Care salaries

Traffic Signals

Monthly Visitors
149
Traffic Source Mix
Search
32.1%
Direct
42.1%
Referral
12.6%
Social
10.1%
Paid
1.9%

Headcount Trend

Current headcount: ~9
It's Your Home Care logo

Home Care Marketer

It's Your Home Care · Lancaster, PA · Unknown