Home Care Marketer

Pennsylvania, USA (On-site)

$60K/yr – $70K/yrMid LevelFull time

Posted 2 months ago

Job Summary

Build community-facing outreach and referral pipelines by blending digital and in-person touchpoints, while educating families about how our services improve quality of life.

  • Community Engagement: Develop partnerships with local groups, senior centers, and healthcare facilities to drive awareness and referrals.
  • Intake & Records: Own referral tracking and smooth handoffs to intake, ensuring accurate, organized transition processes.
  • Field & Events: Represent the organization at community events to expand reach and deepen connections.

Job Description

Responsibilities

  • Unearth and nurture potential leads through a blend of digital platforms, phone outreach, and face-to-face interactions.
  • Educate clients, families, and local communities about services and impact on quality of life.
  • Forge connections with local communities, senior centers, and healthcare facilities to champion services and form partnerships.
  • Autonomously juggle office-based duties and community engagement efforts with finesse.
  • Maintain meticulous records of referral information.
  • Collaborate with the team to streamline client intake and transitions.
  • Curate and participate in community events to amplify services and foster connections.

Requirements

  • Preferred: Degree in Marketing, Business Administration, or related field, or equivalent practical experience.
  • Prior experience in home care is advantageous.
  • Proficiency in marketing strategies including email, social media, content creation, and advertising.
  • Familiarity with CRM tools and lead management systems.
  • Exceptional communication skills, a collaborative spirit, and a proactive mindset.
  • A valid driver's license and reliable transportation.

Preferred

  • Preferred: Degree in Marketing, Business Administration, or related field, or equivalent practical experience.
  • Opportunities to advance into leadership roles within business development, operations, franchise growth, and regional management.

Benefits

  • Generous time-off policies, including 8 Paid Holidays, 6 Wellness Days, and 2 Volunteer Days to pay it forward, alongside vacation days that grow with tenure.
  • Auto Allowance to keep you on the move.
  • Cell phone stipend
  • Comprehensive benefits package encompassing medical, dental, and vision insurance.
  • Continuing Education & Professional Development Training
  • 401k Retirement Plan with Employer Match
  • Additional perks such as Life Insurance, Pet Insurance, Short and Long Term Disability insurance, Norton Lifelock, Legal benefits, & Flexible Spending Account

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

See all Griswold Home Care Company Office salaries

Home Care Marketer

Griswold Home Care Company Office · Pennsylvania, USA · On-site