Home Care Marketer

Holladay, UT (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own active referral-network development and field marketing to drive census growth in the local healthcare market.

  • Referral Network Development: Build and maintain relationships with hospitals, SNFs, and physician offices to drive referrals.
  • Field Execution: Conduct regular in-person visits and presentations to healthcare professionals and community partners.
  • Measurement and Pipeline: Track referral trends, census impact, and marketing activity to inform territory strategy.

Job Description

Responsibilities

  • Develop and maintain relationships with hospitals, skilled nursing facilities, assisted living communities, physicians' offices, and other referral sources
  • Conduct regular in-person visits and presentations to healthcare professionals and community partners
  • Represent the agency at community events, health fairs, and networking functions
  • Collaborate with the clinical and operations team to ensure smooth intake and client satisfaction
  • Track and report on marketing activity, referral trends, and census data
  • Identify new market opportunities and develop strategies to increase agency visibility
  • Maintain a consistent presence in the territory and manage a defined call cycle

Requirements

  • Minimum 1–2 years of healthcare or home care marketing/sales experience preferred
  • Knowledge of the home care, senior care, or healthcare industry strongly desired
  • Proven track record of building referral relationships and meeting growth targets
  • Excellent interpersonal, communication, and presentation skills
  • Self-motivated, goal-oriented, and able to work independently in the field
  • Valid driver's license and reliable transportation required
  • Proficient in CRM software and Microsoft Office Suite

Benefits

  • Health insurance
  • Vision insurance
  • Dental insurance
  • PTO and holidays
  • Training & development
  • Ongoing professional development and training
  • Supportive team environment with strong leadership
ComForCare Home Health Care - East Salt Lake, UT logo

ComForCare Home Health Care - East Salt Lake, UT

ComForCare is a premier home care franchise made up of franchise offices that provide in-home care with locations in the U.S. and Canada. We help seniors live independently in their own home.We serve in any setting you call home, whether it is a private home, independent or assisted living community or skilled care facility.Our services include Alzheimer’s disease and dementia care, personal care, respite care for families, transition of care after a hospital or rehabilitation stay, chronic condition management, transportation, medication reminders, light housekeeping & laundry, shopping and errands, safety supervision, companionship and much more. Our services are available 24 hours a day, 365 days a year from compassionate caregivers who are experienced, trained, bonded and insured. The ComForCare mission is to improve the quality of life and level of independence for every client and family receiving our services.ComForCare operates as At Your Side Home Care in Houston, Texas (www.atyoursidehomecare.com). ComForCare is a Best Life Brands, LLC company.Each ComForCare office is independently owned and operated. ComForCare is an equal opportunity employer.

Founded in 1996
Troy, Michigan, USA
2.3K employees (48 in marketing)

Traffic Signals

Monthly Visitors
23.5K
Monthly Google Ads Budget
$84.9K
Traffic Source Mix
Search
55.1%
Direct
36.9%
Referral
5%
Social
1.3%
Paid
1.6%

Headcount Trend

Current headcount: ~2.3K

Marketing Team

Marketing Team Size
36 (2% of company)
Median Career Experience
13 years
Median Tenure
7.3 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Private Equity, 9 years ago

Funding History

  • Jul 2017
    Private Equity
  • Jan 2017
    Series Unknown

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