Head of Social + Community (onsite in Sherman Oaks) at Seed Beauty/ColourPop | Los Angeles, CA

Seed Beauty/ColourPop

Head of Social + Community (onsite in Sherman Oaks)

Los Angeles, CA (On-site)

Salary Not AvailableSenior Level6+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the creator-led content engine across TikTok, Instagram, and YouTube Shorts, shaping ColourPop’s cultural voice while managing a contracted creator roster and hands-on content creation.

Content Engine: Own the strategy and execution of organic content and briefing for creators to deliver consistent, culture-forward posts.
Ambassador & Community: Rebuild and own an always-on ambassador program that is a living ecosystem, not a gifting list.
Trend Activation: Build a real-time trend radar and turn insights into a 48 hour activation plan.

Job Description

Own the Content Engine. Lead organic content strategy across TikTok, Instagram, and YouTube Shorts with a clear POV on what ColourPop should be known for in culture. Build and manage a contracted creator roster to drive variety and velocity simultaneously. No more batch-and-post cycles. And when the moment calls for it, you pick up the camera yourself — you can film, edit natively, and post content that performs
Function as a Hybrid Creative Art Director. You’re not just scheduling content — you’re shaping the visual and cultural language of ColourPop’s social presence. Brief creators with a specific aesthetic vision, push back when the work isn’t there yet, and know the difference between content that lands and content that just looks okay
Build Cultural Cachet. Make ColourPop mean something in culture — show up at the right moment, in the right format, with the right creator, before anyone else gets there. You understand how cultural heat is built and compounded, and you have a track record of doing it
Rebuild & Own the Ambassador Community. Bring the ColourPop community back to life. Build and manage an always-on ambassador program — a curated, active community of devoted Colour Lovers who create, advocate, and amplify. This isn’t a gifting list. It’s a living ecosystem you own and grow
Lead Trend Detection & Activation. Build a real trend radar — sounds, formats, creator behavior, competitor moves — and turn it into a weekly activation shortlist the team executes within 48 hours. Know the difference between a trend worth jumping on and noise, and make that call fast
Build the Creator & Community Ecosystem. Build community relationships with a bias toward authentic brand fit and engagement. Partner with TikTok Shop and affiliate teams on creator crossover
Revenue Accountability. Track engagement, saves, shares, reach, and EMV — and use them to make better decisions the following week. Come to every business review with a clear story: what the data says, what it means, and what we do next
Build the Playbooks. If a process doesn’t exist and it should, create it. Own the frameworks for trend activation, creator briefing, ambassador/community management, and campaign extension into organic social
Multi-Hat Mentality. You don’t clock out at the edge of your role. When something needs to get done, you do it — and you’re energized by the range, not depleted by it

Seed Beauty/ColourPop

2.7 Glassdoor

With a unique combination of insight and foresight into the new world beauty landscape, we are the premier destination for acceleration in the beauty industry, bringing brands and products to consumers faster than anyone else in the world. SEED is reinventing how beauty brands interact with customers and are focused on turning beauty enthusiasts’ dreams into reality through continuous disruption. With over 65+ years of industry expertise, SEED Beauty’s fully verticalized business model allows its portfolio of brands to ideate, formulate, develop, test, manufacture, launch and ship products all under the same roof. SEED’s campus, located in Southern California, spans 15 warehouse-sized buildings, and houses all corporate teams and manufacturing operations. As a verticalized business, SEED Beauty’s talented team is comprised of chemists, product developers, designers, creatives, marketers, manufacturing professionals, and engineers. The diversity of SEED’s functional expertise, paired with its manufacturing capabilities, sets it apart from the rest in the industry. SEED Beauty’s portfolio consists of three award-winning brands: •ColourPop redefines luxury by creating high-quality, luxury makeup products at accessible prices. ColourPop prides itself on being cruelty-free, price accessible, and keeping their customers at the center of everything they do. •Fourth Ray Beauty believes in efficacious, highly concentrated, affordable skincare. Fourth Ray Beauty is committed to developing progressive, efficacious skincare formulas that are 100% cruelty-free, vegan and formulated with high-performing active ingredients and botanicals to deliver optimal results. •SOL Body believes in giving everyone the ability to feel themselves through glowy, bronzey, shimmery body makeup and oils. SOL’s body-loving products help everyone glow-get-it by highlighting their highlights. All SOL formulas are 100% vegan and cruelty-free.

Founded in 2014

Oxnard, California, USA

171 employees (32 in marketing)

www.colourpop.com

23% recommend to a friend