Responsibilities

• Positioning & Messaging: Own the product marketing foundation, including ICP definition, segment-specific messaging, and competitive differentiation.
• Sales Enablement: Ship enablement materials that move the needle on win rates and deal cycles, ensuring talk tracks are consistent across the Sales team.
• Brand & Thought Leadership: Build DeepIP’s brand through practitioner LinkedIn presence, conference placements, and a distinctive POV on AI's transformation of IP.
• Customer Marketing & ABM: Identify and activate practitioner influencers for an advisory board and execute targeted account-based programs for Tier 1 targets.
• Team Leadership: Manage and coach a team of four (Growth, Content, GTM Engineering) and define clear hand-offs between brand/ABM and demand gen.
• AI Strategy: Set the internal standard for AI usage in marketing workflows to keep the function lean, fast, and high-leverage.

Requirements

• 7–10 years in B2B marketing, with at least 3 years owning both brand/PMM and growth functions simultaneously.
• PMM-Major Profile: You think in brand, narrative, and segment; you have a proven track record of shipping sales enablement that changes rep behavior.
• Full-Stack Budget Ownership: At least 18 months of accountability to a pipeline or revenue number.
• Operator Mindset: You are an "80% operator, 20% strategist" who is energized by doing the work personally in a lean, high-leverage team.
• AI-Native: AI is your default operating mode; you can demonstrate concrete AI-accelerated output and design efficient workflows.
• Strong Alignment: Ability to bridge the gap between Marketing, Sales, and Growth to create a unified execution system.
• Leadership: Experience managing and coaching growth profiles and content managers to higher performance levels.

Benefits

• Category-Defining Mission: Build DeepIP into the most trusted brand in AI-powered IP, recognized by influencers and practitioners worldwide.
• Fast-Paced Scale: Join a team that has scaled from 15 to 45 people in 12 months with massive commercial momentum.
• High-Level Impact: Influence product prioritization and company direction as a core member of the leadership team.
• Ownership & Equity: Enjoy a meaningful early-stage package and the autonomy to build a function from the ground up.
• ✨ If you thrive in a fast-paced, ambitious, and super flexible environment, where collaboration, ownership, and a hunger for growth are celebrated, join us on this exciting journey. ✨