Head of Marketing

Responsibilities

• Define marketing priorities, operating model, and capabilities, then hire and develop the team over time.
• Build differentiated positioning and messaging for technical evaluators, data leaders, and executive buyers.
• Lead product launches, competitive analysis, customer research, and use-case development.
• Create sales enablement materials, including presentations, solution briefs, battlecards, and demo narratives.
• Set content strategy across website messaging, thought leadership, case studies, and customer stories.
• Plan and oversee demand generation across content, email, webinars, partners, events, and selected paid channels.
• Develop AI-enabled workflows for research, content creation, campaign execution, and analysis while maintaining quality and accuracy.
• Manage the marketing plan, budget, tools, external partners, and performance measurement.

Requirements

• At least 6 years of product marketing experience at a technical B2B company, with hands-on experience in product marketing, positioning, and pipeline development.
• Background marketing enterprise technology in areas such as data infrastructure, cloud platforms, developer tools, or enterprise AI.
• Experience working with a major cloud or data platform, such as AWS, Azure, or Snowflake, and familiarity with Salesforce.
• Practical experience using AI tools and building AI workflows for marketing.
• Ability to operate hands-on as a lean or sole marketer, with experience at a startup or in a regulated industry a plus.