Head of Marketing

USA (On-site)

$130K/yr – $150K/yrSenior Level5+ years expContract

Posted 4 months ago

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Job Summary

Lead hands-on growth marketing to accelerate pipeline and revenue for a high-velocity AI growth team.

  • Own multi-channel growth campaigns end-to-end, from concept to measurement.
  • Must-have: 5–10 years in growth or demand gen with proven multi-channel results.
  • Standout: track record building repeatable marketing motions and scalable operations.

Job Description

Responsibilities

  • Plan, launch, and optimize growth campaigns across paid and organic channels (search, social, email, landing pages, retargeting, partnerships, etc.)
  • Build campaign infrastructure: targeting, creative, copy, landing pages, conversion flows, measurement
  • Run rapid experiments: A/B testing, iteration cycles, performance improvements
  • Drive measurable pipeline and growth outcomes: CAC, CPL, CVR, ROAS, attribution, funnel conversion
  • Translate product and customer insights into messaging that converts
  • Develop repeatable playbooks for acquisition, activation, and retention
  • Lead content marketing that differentiates: Develop and execute a content strategy that positions Supernal as a category-defining AI partner
  • Produce and repurpose high-leverage content (LinkedIn, blog, video, case studies, thought leadership)
  • Promote company leaders through narrative-driven content that builds authority and trust
  • Turn client work, insights, and outcomes into market-facing proof

Requirements

  • 5–10 years in growth marketing, performance marketing, or demand generation
  • Proven track record executing campaigns across multiple digital channels
  • Must-have: Paid acquisition (Google, LinkedIn, Meta, etc.)
  • Must-have: Landing pages and conversion optimization
  • Must-have: Lifecycle and email marketing
  • Must-have: Analytics and experimentation (funnel metrics, attribution, testing)
  • Must-have: Relationship management
  • Event marketing
  • Professional services marketing
  • Excellent writing instincts (ads, landing pages, emails, positioning, thought leadership)
  • Comfort operating with ambiguity and minimal support
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Supernal AI

Supernal brings the power of AI to small businesses. Talk to us and hire your first AI employee today.

Founded in 2024
38 employees (2 in marketing)

Traffic Signals

Monthly Visitors
965
Monthly Google Ads Budget
$134
Traffic Source Mix
Search
24%
Direct
53.4%
Referral
5.8%
Social
15.4%
Paid
1.4%

Headcount Trend

Current headcount: ~38

Marketing Team

Marketing Team Size
2 (5% of company)
Median Career Experience
11 years
Median Tenure
1.5 years