Head of Marketing & Storytelling

Boston, MA (On-site)

$165K/yr – $200K/yrSenior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive CYVL’s external narrative and executive positioning across brand, content, and partnerships to build market leadership quickly.

  • Own brand, messaging, and content across website, assets, and public materials.
  • Must-have: 7–10 years in govtech/infra or deep tech marketing.
  • Standout: proven ability to build a marketing function from zero.

Job Description

Responsibilities

  • Market presence and brand. CYVL’s website, visual identity, and every public-facing asset. Our website needs to be world-class. Our conference booths need to command attention. Every deck, one-pager, and announcement should look and feel like a category leader.
  • Narrative and positioning. CYVL sits at the intersection of infrastructure, AI, and government. We coined “infrastructure intelligence” and we are a leader in what NVIDIA calls “Physical AI.” You will sharpen this positioning and make it stick.
  • Press and media. A startup beating $50B incumbents. AI applied to roads, bridges, and pipes instead of chatbots. USPS postal vehicles becoming infrastructure sensors. These stories write themselves — you will get us the coverage.
  • Social and digital. LinkedIn is our primary channel. Our audience is government leaders, infrastructure engineers, investors, and AI researchers. You will build and run a content engine from scratch.
  • Conferences and events. GovTech, ASCE, TRB, GTC, and AI conferences. You will decide where we show up, submit us for stages, prep materials, and when needed, represent CYVL directly.
  • Customer storytelling. We have incredible success stories across 500+ cities — real impact on residents, taxpayers, and quality of life — and nobody is telling them yet. Case studies, video, thought leadership, whitepapers.
  • CEO and executive brand. Build the CEO’s public profile — LinkedIn, speaking engagements, op-eds, thought leadership. Position CYVL’s leadership as trusted voices in infrastructure and AI.
  • Partner co-marketing. Work with Autodesk, OpenGov, ClearGov, and other partners to co-market, create joint content, and get their teams hyped about what we’re building together.
  • Investor communications support. Series B is on the horizon. You will support the CEO with materials, positioning, and narrative for the fundraise.
Cyvl logo

Cyvl

Cyvl is redefining how our nation builds and maintains roads, transforming the future of infrastructure to benefit communities across the country. Our mission is simple yet powerful: accelerate the future of infrastructure, making our communities safer, more resilient, and better connected.Leveraging cutting-edge technology, we empower municipalities and civil engineering firms to make data-driven decisions, optimize spending, and deliver higher-quality road networks. From advanced sensor systems and predictive analytics to seamless, scalable solutions, Cyvl provides a new level of insight into road conditions, maintenance needs, and strategic planning.We’re proud to be at the forefront of innovation in the infrastructure space, helping cities and counties build smarter, maintain efficiently, and serve their communities better. Join us on our journey to build a stronger, smarter infrastructure for the future.

Founded in 2020
Somerville, Massachusetts, USA
70 employees

Traffic Signals

Monthly Visitors
12.2K
Traffic Source Mix
Search
46.2%
Direct
43.7%
Referral
6.3%

Headcount Trend

Current headcount: ~70

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$23.2M
Last Raise
$14M
Series A, 10 months ago

Funding History

  • Oct 2025
    Series A • $14M
  • Mar 2024
    Seed • $6M
  • Sep 2022
    Seed • $2.7M