Head of Marketing

Boston, MA (Remote)

Salary Not AvailableSenior Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own end-to-end demand and ABM execution across US health systems and UK NHS contexts, turning clinical outcomes and product capabilities into commercial proof points while leading content, events, and AI-native production to pipeline results.

  • Campaign Execution: End-to-end calendar management across ABM, paid, organic, email, content, and events.
  • Content & AI Production: Ship web copy, landing pages, case studies, white papers, sales collateral, social content, and email sequences with AI-assisted output that reads authorially.
  • Operating Rhythm & Budget: Run weekly reviews, monthly performance reporting, quarterly pipeline planning, and manage the marketing budget and vendor SLAs.

Job Description

  • Campaign Execution (UK & US): Drive end-to-end execution of the marketing campaign calendar across both regions: ABM, paid, organic, email, content, events.
  • Manage our external campaign agency as the in-house counterpart: brief, review, push back, raise quality, hold timelines.
  • Own day-to-day campaign performance - what's working, what to kill, what to double down on - and report into the executive team weekly.
  • Content & Asset Production: Produce and ship high-quality marketing assets at pace: web copy, landing pages, case studies, white papers, sales collateral, social content, email sequences.
  • Use AI tools (Claude and others) as core production infrastructure - directing, editing, and quality-controlling AI-assisted output to a standard that reads as authored, not generated.
  • Translate clinical outcomes, customer stories, and product capability into commercially compelling proof points.
  • ABM & Demand Execution: Execute account-based plays against named US health systems, NHS trusts and university nursing programs on both sides of the Atlantic, using the ICP and persona definitions already in place.
  • Run the marketing tech stack day-to-day (HubSpot core; ABM and intent tooling as we scale it).
  • Partner closely with Sales, Account Management and Success to make sure marketing programs land where the pipeline needs them.
  • Events: Own execution of our priority events in the US and UK.
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Oxford Medical Simulation

OMS (Oxford Medical Simulation) brings clinical expertise to immersive simulations that elevate learners, empower educators, and transform health outcomes. With unmatched support, dynamic technology, and AI at our core, we build partnerships that advance training, deliver measurable improvement, and take on healthcare’s new reality.

Founded in 2017
Boston, Massachusetts, USA
118 employees (24 in marketing)