Responsibilities

• Revenue & Sales Strategy: Develop and execute a comprehensive sales strategy to meet and exceed revenue targets, including market segmentation, pricing strategies, and sales tactics.
• Funnel Ownership: Own the complete funnel from awareness through renewal, with clear handoff points and accountability metrics between marketing and sales.
• Revenue Growth: Identify and pursue new business opportunities, partnerships, and expansion strategies to drive top-line growth.
• GTM Strategy: Lead go-to-market planning for new features, geographies, and customer segments in close partnership with product and customer success.
• Demand Generation: Partner with our Head of Marketing to build the marketing engine — paid channels, content, SEO, trade shows, and referral programs — with a clear eye on pipeline contribution, not just impressions.
• Brand & Positioning: Define how CurbWaste is perceived in the waste hauler market. Ensure messaging resonates with blue-collar operators and is consistent across every touchpoint.
• Budget Allocation: Own the growth budget and make data-driven decisions on where to invest across marketing and sales to hit CAC and pipeline targets.
• Team Leadership: Recruit, train, and lead a high-performing revenue team — SDRs, AEs, and marketers — providing mentorship and a clear path to success.
• Sales Operations: Implement and optimize sales processes, tools, and systems to enhance efficiency across the full revenue org.
• Reporting: Develop and monitor KPIs — including CAC, LTV, MQL-to-SQL conversion, ACV, and payback period — and report on performance to the executive team.

Requirements

• You''ve built or scaled both a demand gen function and a sales team — you don''t hand off leads, you engineer the whole pipeline.
• You''ve proven you can sell to blue-collar customers and deliver on your promises. You lead with credibility, not corporate polish.
• You''re comfortable in the data: CAC, LTV, MQL-to-SQL conversion, payback period. You use these to make bets, not just report results.
• You have opinions about brand and messaging, and can translate a blue-collar customer''s world into copy that actually resonates.
• You love listening to customers and solving hard problems. You lead with empathy and have a track record of cross-functional collaboration.
• Demos booked, increased ACV, reduced sales cycle time, improved close rates — these are the outcomes you think about daily.

Preferred

• Early-stage startup experience preferred.
• Track record of demos booked, increased ACV, reduced sales cycle time, improved close rates.

Benefits

• Flextime and autonomy: Flexible time off with ample learning and development opportunities to continue growing your career.
• Health benefits: Company-paid medical, dental, and vision.
• 401k
• A seat at the table: You''ll work directly with an experienced executive leadership team and have real influence over the direction of the company.