Head of Entertainment GTM

Long Beach, CA (Remote)

$250K/yr – $320K/yrSenior LevelFull time

Posted 3 months ago

Job Summary

Own the entertainment GTM and cross functional revenue playbook for an AI video platform at scale, with a studio-first audience and a path to marquee deals.

  • Entertainment GTM ownership: define segments, build executive relationships, and craft account plans and partnerships.
  • Cross-functional revenue lead: align Growth, B2B, and US/Asia teams with pipeline, forecasting, and scalable CAC/retention plays.
  • Product & market influence: feed roadmaps with customer insight and shape positioning in the entertainment ecosystem.

Job Description

Responsibilities

  • Entertainment GTM ownership: develop and execute Higgsfield's entertainment go-to-market strategy, identify key segments, build executive relationships, and craft strategic account plans and partnerships.
  • Cross-functional revenue lead: serve as the central owner of entertainment revenue initiatives, align Growth, B2B, and US teams, and establish cadences, pipeline reviews, forecasting, and scalable acquisition/retention processes.
  • Product & market influence: partner with Product/Engineering/Research to inform roadmaps, translate feedback into requirements, and define positioning and opportunities in the entertainment ecosystem.
  • Industry presence: represent Higgsfield at major events and with industry influencers to establish the brand in entertainment circles.

Requirements

  • 10+ years of experience in enterprise sales, partnerships, business development, strategy, or go-to-market leadership.
  • Significant experience working directly within or selling into the entertainment industry.
  • Demonstrated success closing large enterprise deals and strategic partnerships.
  • Experience selling creator technology, media technology, or content production solutions and designing bespoke GTM paths at the technology-entertainment intersection.
  • Strong understanding of entertainment business models and content production workflows.
  • Experience at a leading entertainment company, media organization, talent agency, creator platform, consulting firm, private equity, venture-backed tech, or AI company.
  • Experience leading cross-functional initiatives across multiple teams or regions.
  • Existing network across studios, streaming services, production companies, agencies, and creator businesses.
  • Willingness to travel as needed.
  • Ability to operate in a fast-moving, high-stakes entertainment environment.

Benefits

  • equity and a comprehensive benefits package to support you both professionally and personally.
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Higgsfield

We're a video AI company dedicated to democratizing social media content creation to everyone

Founded in 2023
San Francisco, California, USA
208 employees (91 in marketing)

Salaries

Posted range

$250K/yr – $320K/yr

Taken straight from the job posting.

See all Higgsfield salaries

Marketing Team

Marketing Team Size
75 (36% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$8M
Last Raise
Seed, 2 years ago

Traffic Signals

Monthly Visitors
23.6M
Traffic Source Mix
Search
38%
Direct
55.4%
Referral
3.9%
Social
2.2%
Paid
0.5%

Headcount Trend

Current headcount: ~244

Recent News

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Head of Entertainment GTM

Higgsfield · Long Beach, CA · Remote