Head of Demand Generation at Seal Security | Boston, MA

Seal Security

Head of Demand Generation

Boston, MA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel demand generation with ownership of pipeline targets for a B2B SaaS security startup.

Must-have: 5+ years in B2B SaaS demand generation with hands-on campaign ownership.
Standout: Experienced marketing to technical buyers (AppSec/DevOps) and startup growth.

Job Description

Responsibilities

Own pipeline generation targets and planning (by channel, segment, geo)
Execute multi-channel campaigns (paid, content, ABM, events) hands-on
Drive demand with technical audiences (AppSec, DevOps, engineering leaders)
Optimize the full funnel (lead → pipeline → revenue)
Partner with Sales on pipeline quality and conversion
Measure performance and run continuous experimentation

Requirements

5+ years in B2B SaaS demand generation
Experience marketing to technical buyers (engineering / security)
Proven ownership of pipeline targets (not just leads)
Hands-on executor (recent campaign ownership)
Strong understanding of modern demand gen (content, paid, ABM)
Experience in early-stage startups (Series A–C)

Preferred

Experience in cybersecurity in general and in Application Security specifically
Experience building or scaling a small demand gen team

Seal Security

Seal Security’s AppSec Remediation Agent delivers real, human-vetted, production-ready fixes for open source vulnerabilities - resolving risk directly in your applications without slowing teams down.

Founded in 2022

New York, New York, USA

114 employees (5 in marketing)

seal.security