Responsibilities

• Develop and evolve differentiated positioning, messaging frameworks, and value propositions for Blue Owl's credit strategies and products in partnership with sales, product specialists and investment team partners.
• Translate complex investment strategies, portfolio construction concepts, and market developments into clear, client-centric narratives.
• Partner closely with investment teams, product specialists, and distribution leadership to develop messaging aligned to client needs and fundraising priorities.
• Ensure consistent positioning and messaging across Wealth and Institutional client businesses, regions, and channels.
• Serve as a steward of the Blue Owl brand by ensuring product narratives are differentiated, compelling, and aligned with the firm's broader story.
• Lead the development of high-impact marketing content, including pitch books, presentations, product materials, thought leadership, market insights, product updates, white papers, and sales enablement tools.
• Build and manage an ongoing content pipeline aligned to business priorities, fundraising goals, investor interests, and market events.
• Partner with investment professionals and product specialists to surface differentiated insights and translate them into scalable marketing content.
• Equip sales and client coverage teams with content that supports client conversations, fundraising efforts, and relationship expansion.
• Tailor content and messaging for Wealth and Institutional audiences while maintaining consistency in core product narratives.

Requirements

• 8-12+ years of relevant experience in product marketing, investment communications, capital formation, product strategy, or related financial services roles.
• Deep knowledge of private credit markets and alternative investment products.
• Experience partnering with investment teams, product specialists, and distribution organizations.
• Strong writing, content development, and storytelling capabilities, with an ability to translate complex investment concepts into compelling client narratives.
• Demonstrated experience managing product launches, fundraising campaigns, and cross-functional stakeholder relationships.
• Strong commercial orientation and understanding of fundraising objectives and client acquisition strategies.
• Exceptional project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
• Strategic thinker who can balance long-term positioning with hands-on execution.
• Excellent communication and relationship-building skills, with the ability to influence stakeholders across levels and functions.
• Proficient in Microsoft Office Suite (PowerPoint, Word, Excel), CRM platforms, marketing automation tools, and reporting and analytics systems.

Benefits

• Benefits for this role include Health, Dental and Vision insurance, 401(k), Healthcare and Dependent Care Flexible Spending Account, Short Term Disability insurance, Long Term Disability Insurance, Family Planning Support, Paid Time Off, and Leave of Absences. All such benefits are subject to the terms/conditions of the Company’s benefits plans and policies.