Lead cross-channel demand programs and content strategy for enterprise B2B marketing, driving pipeline and measurable impact.

• Own cross-channel demand programs and campaign calendars aligned to priority markets.
• Must-have: 12+ years of B2B marketing with campaign strategy and integrated demand generation.
• Standout: experience in enterprise SaaS and enabling complex buying cycles.

Requirements

• Bachelor’s degree in Business or related field required.
• 12+ years of B2B marketing experience, including leadership responsibility for campaign strategy, content development, and integrated demand generation programs required.
• Strong track record in SaaS marketing, ideally within enterprise or mid-market software environments where messaging and campaigns support complex buying decisions required.
• Strong understanding of multi-stakeholder buying cycles, including enablement, channel, franchise, or other distributed business models preferred.
• Demonstrated ability to build integrated campaigns that generate measurable pipeline impact and support revenue growth.
• Experience positioning AI-enabled or technology-forward solutions in competitive markets, translating product differentiation into clear market value.
• Strong executive communication skills, with the ability to convert product capabilities into clear narratives for customers, senior leaders, analysts, and external stakeholders.
• Data-driven approach to decision making, with experience using performance insights to optimize campaigns, content effectiveness, and market outcomes.
• Proven ability to work across Sales, Product Marketing, and Customer Success to align messaging, priorities, and go-to-market execution.
• Demonstrated problem-solving capability under pressure, including the composure to investigate issues, adapt as priorities shift, and drive effective resolution during critical situations.

Benefits

• As a global, remote-first company, we embrace flexibility and accessibility in every aspect of how we work.
• CYPHER Learning is proud to be an Equal Opportunity Employer.
• We are committed to creating an inclusive and equitable experience for every candidate.
• If you require a reasonable accommodation during the application or interview process, please contact our People team at peopleteam@cypherlearning.com.