Head of Brand Narrative & Keynote

USA (Remote)

$190K/yr – $220K/yrSenior LevelFull time

Posted 5 days ago

Job Summary

Own and scale Ashby’s brand and messaging across all segments, lead the keynote and narrative development, and drive research, content creation, and cross-functional collaboration to align product, sales, and partnerships.

  • Own company narrative and overarching story across segments
  • Shape keynote and segment-specific messaging with leadership input
  • Lead research, data synthesis, and enablement content to support go-to-market

Job Description

Responsibilities

  • Own Ashby's company and brand narrative
  • Own the differentiation story at the company level - the message that has to work broadly, across every segment, without dilution.
  • Maintain a scalable messaging framework that feeds into other teams’ work and go to market campaigns.
  • Serve as the connective thread that keeps segment-specific narrative (Enterprise, startup, mid-market) consistent with the overarching company story.
  • Maintaining strong proximity to the “front line” to ensure messaging reflects the real needs, objections, and language of our buyers.
  • Listening to Gong calls and engaging directly with customer-facing teams
  • Conducting one-on-one customer interviews and surveys
  • Running qualitative and quantitative market research studies
  • Using AI tools to synthesize findings across larger data sets
  • Own the annual keynote

Requirements

  • There’s no perfect path into this role. We're open to a variety of backgrounds, including:
  • Product Marketing
  • Brand or Corporate Marketing
  • Content or Communications leadership

Benefits

  • You’ll get the time to do things the right way; we put a lot of emphasis on high quality work and avoid quick hacks as much as possible.
  • Competitive compensation is offered.
  • 10-year exercise window for stock options. You shouldn’t feel pressure to purchase stock options if you leave Ashby —do it when you feel financially comfortable.
  • Unlimited PTO with four weeks is recommended per year. Expect “Vacation?” in our one-on-one agenda until you start taking it
  • Twelve weeks of fully paid family leave in the US. We plan to expand this to employees in other countries as situations arise.
  • Generous equipment, software, and office furniture budget. Get what you need to be happy and productive!
  • $100/month education budget with more expensive items (like conferences) covered with manager approval.
  • Ashby provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.
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ASHBY

4.7 Glassdoor

Ashby helps scaling companies achieve their ambitious growth targets. With Ashby, teams of all sizes can run a fast and efficient hiring process. Trusted by companies such as Snowflake, Reddit, Notion, Deel, and Modern Treasury

Founded in 2018
San Francisco, California, USA
336 employees (22 in marketing)
100% recommend to a friend
100% CEO approval

Salaries

Posted range

$190K/yr – $220K/yr

Taken straight from the job posting.

See all ASHBY salaries

Funding

Total Funding
$120M
Last Raise
$50M
Series D, 8 months ago

Funding History

  • Jul 2025
    Series D • $50M
  • Jun 2024
    Series C • $30M
  • Mar 2022
    Series B • $26.5M

Traffic Signals

Monthly Visitors
11.5M
Monthly Google Ads Budget
$29.3K
Traffic Source Mix
Search
12.5%
Direct
50.3%
Referral
23.9%
Social
12.9%
Paid
0.2%

Headcount Trend

Current headcount: ~341

Recent News

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Head of Brand Narrative & Keynote

ASHBY · USA · Remote